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Canada's Maple Leaf Bust Crack - Essay Example
Journalism & Communication
Pages 10 (2510 words)
The will of the consumer wishes to turn back the wheels through the bales of progress. They may ride the notion only in the art of role-playing when the food industry during certain epochs a red flag is raised by the outcry of ordinary opinion. Major industries of consumption products throw one of their shiny new fiasco-makers to the public…
Articles by the media in the summer of 2008 covered reports on the outbreak showing colorful slips of a ‘listeriosis investigation’ eventually turned to entire wrenched, gray pieces such as “Sorry Situation” (Brent, 2008). In December following the summer which became a funeral mourning 22 million deaths upon the eating of cold-cuts sold by Maple Leaf Food’s two tainted lines at the entity’s Toronto headquarters, a $27 million-dollar class action lawsuit disabling a company which had already suffered a deficit that semester, the report fell that safety measures had shattered. Litigation inched its way into the top Canadian food-processing industry as the sentient illness forced its way across papers, the public opinion crying out a public timeline: “Listeriosis Outbreak in Toronto Now Linked to Five Deaths” (Ewing, 2008) in August, “Sorry Situation” (Brent, 2008), for September’s glow, and October’s gold-reel, “Maple Leaf finds new listeria cases” (Elliott, 2008). President and chief-executive of the mega multi-billion dollar service-issuer in a clear concise way emulated a stream of heartfelt warmth to the public betwixt the sparkling timeline filled with protocol and positive results. In 2004 an article by Salvage entitled, “Petite hams pack a punch: smaller products are designed for on-the-go families,” excited consumers before four years along the timeline later another enchantment, “Maple Leaf designs pigs for markets” (Bertin, 2001), again stole the market. ...
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