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Can a well-supported public broadcast system still offer something of value? Can content regulations begin to disentangle the m - Essay Example
Author : lconsidine
Journalism & Communication
Pages 4 (1004 words)
Journalism, Mass Media, and Communication Public broadcast systems in the United States operate under certain fundamental principles and professional ethics that regulate their conduct and practice. Upholding these principles and ethics often involves challenges of balance particularly in cases where the public broadcast systems receive substantial support from multiple stakeholders…
Such assumptions thrive on the notion that the promotion of the government agenda forms part of the policies of the public broadcast systems. However, case analyses have shown that public broadcast systems can still achieve a high degree of proficiency in delivering value in the ways that uphold professionalism and balance. Certain universal thresholds must be met in order for the public broadcast systems to achieve the element of objectivity and trust from the multiple stakeholders. Despite favorable policies and adequate funding, public broadcast systems have to engage with certain fundamentals that relate with the establishment of principles and attitudes that attune with the core values of media and broadcasting (Crook 54). The need to protect the truth and achieve objectivity in reporting enjoins these systems to bind their practices under certain obligations that cover the interests of all stakeholders. Impartial reporting requires the adoption of a range of policies that effectively connect with the fundamentals of business as understood under the framework of change and development. Cases abound where public broadcast systems have resisted the pressure to conform into objects of manipulation by the government. ...