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Life VS Choice: Abortion as Framed in Media Communications - Research Paper Example

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Life VS Choice: Abortion as Framed in Media Communications Introduction: Framing the Debate Among the many things people choose to debate about with a lot of passion, abortion is close to the top of the list. …

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Life VS Choice: Abortion as Framed in Media Communications

Setting aside the issues involved in abortion itself as the cause for debate, however, there are also ethical concerns with how the debate is carried out. In the case of abortion specifically, where so much of the debate centers on emotional arguments rather than logical ones, how each side articulates its points is open to manipulation and out of context argument. By examining several specific cases of public relations campaigns centered on abortion, we can see that persuasion is easily made unethical by how an issue is talked about, and in what context the issue is presented, and so on. With any issue, of course, there are several different ways that debate can be carried out. Common types of media forms used involve pamphlets and booklets, pickets and other real life events, and advertising centering on votes over laws or sympathetic politician elections. As Rohlinger notes, regardless of method, there is “the potential for great rewards” for organizations who can do so effectively (479). This potential, and the passionate belief people have with abortion in particular, leads groups communicating about abortion to frequently distort facts and frame issues within a context that benefits them. ...
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