To stay in the present marketing world a company should have good customer support services. The competition among companies is high and they to stay at the top they are using aggressive marketing strategies. The quality of the product should always be of high standard.As an analyst the writer has been assigned to work on certain problems of the Canbide Corporation. Customer care section plays an important role on deciding how good a company and should be taken seriously at all times. The operational management and the Human Resource (HR) departments have a bigger role to play in the development of the respective companies. The Denver facility has grown physically since it came to existence in 1930's. To become a multinational company the management has to expand its units across the country. As company and its other units are slowly expanding so does the problems are increasing day by day.At the Denver facility the units are not properly aligned. Customer has to go to each unit to purchase different commodities. This has become a big problem and customer service problems are on a high. As an analyst my advise to the company is to align the units and make it a one big mall so that customers won't have run here and there for the products. Separate entry and exit points should be provided for trucks.Another important suggestion is to go high tech. Give more publicity to online shopping and offer free home deliveries. This would highly decrease the physical activity and customers can purchase
their products in real time.