Microsoft was the prominent competitor of Apple from tis beginning itself. In 1980’s and 1990’s Apple struggled to counter the competition faced from Microsoft. Microsoft pushed Apple yards behind with the introduction of their Window based operating system. However, Apple was able to bounce back at the beginning of twenty first century with the help of their innovative “i” series products such as iMac, iPhone, iPad, iPod, iTunes etc. Kim (2010) has pointed out that Apple Inc, is currently the second largest company in the world in market capitalization, second only to Exxon Mobil. Moreover it is believed to be the most valuable technological company in the world at present, again pushing Microsoft far behind (Kim, 2010). (Warren, 2010) Even though Apple succeeded in achieving top spots in international market, many people believe that their organizational culture and human resource management needs drastic changes to maintain their top spot in the market. Even though Apple employees are getting competitive salaries, increased workload, lack of work-life balancing, lack of motivation, prejudices and biases in deciding promotions etc are some of the major complaints of the employees. ...Show more
“Apple was founded in Cupertino, California on April 1, 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne to sell the Apple I personal computer kit” (Apple Inc. History, 2008). Since the introduction, Apple Company faced many ups and downs in its business history. …
Innovations in this industry are observed to take place more frequently rather than other industries in the current phenomenon. The sales and adoption of tablet and smart phone are further being determined by high popularity of mobile phones. In present days, there is high requirement for immediate, on-demand access to the websites, computer and other networking tools along with numerous services among customers as well as organisations.
Essay about Apple Company Contents Introduction 3 Internal Environment of Apple Company 4 External Environment of Apple Company 6 Conclusions 8 References 10 Introduction A business organisation to successfully operate in the competitive business environment must render adequate focus on both the external and internal business factors.
In fact Microsoft pushed Apple far behind during this period and many people raised doubts about the future of Apple during this period. However, Apple bounced back during the latter part of 90’s and at the beginning of 2000 with the introduction of its popular “i” series products such as iphone, ipad, ipod, imac, itune etc.
Globalisation and growing competitiveness of the market forces modern organizations rely more on skilled and motivated personnel then on technologies and production. As Steve Jobs, legendary CEO of Apple Computers, reasonably notes technologies may be stolen and products may be faked by competitors, and the only way to sustain companies' competitive advantage in such environment is to invest in its personnel.
esent the findings of primary and secondary research necessary in developing a recommended strategy that could increase the benefits of incorporating the PETernity leave in employees benefit package.
PETernity leave has recently been introduced at Virgin Mobile Australia (VMA)
ak’s excellent technical expertise Apple manufactures, designs and markets wide variety of innovative personal computers, communications device, media and entertainment device, music players (portable), software, services, peripherals and accessories. Some of the well known
In any organization, the human resource team is responsible for suggesting the management team certain ways in which the organization could strategically manage people as business resources. The HR professionals are basically consultants and not
8 pages (2000 words)Essay
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