Instead of their own cost associated manufacturing of semiconductor business, they licence their own designed technology to other semiconductor manufacturers across the world and they utilise the designs to make innovative low energy chips for modern hi-tech electronic devices (ARM Ltd, 2012).
This business report contains an in-depth analysis of some important areas like the current strategic situation of ARM Holdings which includes analysis of the industry or sector which has the key findings of current scenario, opportunities, challenges, future growth etc. Analysis of the organization’s current business strategies like SWOT analysis, value chain analysis, market positioning, product differentiation etc; critical appraisal of these strategies which results the key findings of the important business characteristics like sustainability, competitive advantages and extent of outcome of these strategies with respect current industry scenario will also be discussed in this report.
Industry or Business Environment Analysis
Companies in the microprocessor industry make hi-tech chips which are the core or heart of many digital electronic products which include but are not limited to computers, mobile phones, calculators, digital cameras, video game consolers and PDAs. First microprocessor which was invented for commercial use was Intel 4004 (Roony, 2012). Some of the top blue chip companies can be found in this industry and they have been continuously producing innovative chips which have brought remarkable results in today’s advanced digital electronics world. ...
Effective implementation of extended business model ARM can is innovating additional types of advanced technology, generating strong royalties to the brand from a single multipurpose hi-tech microprocessor. The company’s financial policies and objectives can balance the essential need for continuous investment inflow to generate long term sustainable growth for the company. The value to per consumer is increasing day by day with the spread of digital embedded of devices across the world. ...
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Within this spectrum of understanding it’s revealed that the organization has remained singularly committed to the innovation of microprocessors for a variety of technological devices. Still, the organization has demonstrated degrees of flexibility in meeting manufacturer needs that makes it distinct from competitors such as Intel.
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ARM Holdings is the world’s largest supplier of semiconductors and is at the growing stage of digital electronic products. The semiconductor industry has shown a strong growth rate in 2010 and ARM revenues from royalty has outperformed the industry (ARM-a, 2010). ARM has a global edge in the mobile phone and tablets market.
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