Re-engineering a Garage Car Services through Contemporary Technologies - Essay Example

Arif Tech Garage ATG is an automobile garage that aims at giving its customers services through unique technologies that will help customers in many ways. Nowadays, we are using technology everywhere, and for that, we need more services through it. ATG aims at delivering car services through its experienced staff and new technology. Also, the company aims at prioritizing the comfort of its customers. For that the organization is willing to deliver the highest standard of vehicle services without requiring the customers to be available at the workshop, they can stay at home or at work and their vehicles are being fixed.

The service industry, including vehicle services, is considered to be one of the fastest-growing businesses of the economy. ATG aims at capitalizing on the fact that people in the UAE do not have time to take care of their vehicles. This is evident by the statistics which show that among the top ten causes of accidents in Dubai are negligence and inattention to car maintenance (Emirates 24/7 News, 2013). For that, we will offer some fabulous services especially for these kinds of people who don’t have time for their cars.

The main objectives of this business plan are to;

1. Look at why people will choose our garage over those of competitors. This aims at increasing the number of customers by 5% per year.
2. How we can market our services and products.

• The obstacles or problems that we will face in starting the garage

1. How the incorporation of new technologies will help in increasing the profitability of the garage by 2% per year.

good effort, but still lacking SAMRT objectives,  Measurable and Specific to be evaluated at the end of the report

a. The Company’s Mission

The Mission of ATG company is to become a premier provider of quality services to its customers to make sure that they get value for their money. This organization is dedicated to building a long-term relationship with its customers by providing quality services. The goal of the company is to become a profit-making company by the second year of its operation and for the company to have expanded in one other city.