Business Communication Experience - Case Study Example

Page Paper Case Study- Business Communication Experience Introduction All communication isa kind of action (Malik, Hall and Howard, 2009, p. 23). This action can be demonstrated either in one-way or two-way management communication strategies. The purpose of this paper is to discuss these two management communication approaches normally employed in the corporate world. This paper includes my reflection about the practical experience with these approaches. The one-way management communication system receives less significance and more criticism. In contrast, the two-way management communication system encourages employees to put their maximum potential and avoid under-performance; this approach develops a sense of ownership in employees. In the following parts of the paper, first both management communication systems of two managers have been discussed. It is followed by the segment mentioning more effective manager. After the parts of impact on the communication systems and implications of both approaches, a conclusion has been provided. Management Communication Systems of Two Managers Both managers use different approaches for communication purposes. While working in Unisys Corporation as a Controller in Accounting, I observed that the manager was using the one way management communication approach. It is a form of communication in which a person sends a message to another person without expecting any question, feedback or interaction to follow (Nelson and Quick, 2013, p. 283). In this approach, he did not require my or any other employee’s feedback. In this approach, it is assumed that managers develop an opinion that his or her message would be adequate and clear to the receptors; they consider that by using a precise and clear language, the decision will be accordingly understood and complied by the receptors. However, my experience in this organization convinces me that this management communication strategy remains considerably less effective and defective as the managers do not take into account the required feedback of their sub-ordinates and other employees and this creates a gap, which leaves unfavourable and less constructive effects on the organizational communication, goals and objectives. In contrast to the above mentioned managerial communication approach, the manager at Maverick Real Estate employs feedback communication approach, known as the circuit communication, which requires that feedback is highly essential for entertaining the objective of effective managerial communication strategy. It is also known as a two-way communication occurs when the receiver extends feedback to the sender (Miller and Braswell, 2011, p.16). Additionally, this approach begins with the presupposition that the manager must know and understand problems that employees are encountering in fulfilling the tasks assigned and their views and opinions relating to their official duties and responsibilities. In addition to that, the manager behaviour remained professional and competent. I did not feel much hesitation and the presence of professional managerial behaviour enabled me to come into contact with the manager and discuss matters relevant to my job description. This scenario was totally absent in the above mentioned previous employment where I remained less comfortable and more fearful due to the less accommodating behaviour shown by the manager at Unisys Corporation. While working as a broker in the Maverick Real Estate, the manager used the intranet for the purpose of effective and prompt communication between and among the staff members. More Effective Manager The manager at the Maverick Real Estate remains more effective in comparison with the manager at the Unisys Corporation. First, the behaviour of the manager created a congenial and employee friendly workplace environment. In which, every employee considers himself or herself to be an important part of the organization. It motivates and increases the level of confidence. With this confidence, the employees begin to perform well and try to achieve their potential. In various organizations, the management arranges seminars, workshops and other corporate practices to motivate employees to try to achieve their full potential and give their hundred percent in their job related responsibilities. In contrast, the manager at Unisys Corporation created such workplace environment in which the employees remained always under unnecessary workplace pressure. It discouraged the employees to achieve their potential and perform better. Instead, many employees left the Corporation because of the unfavourable workplace environment. Impact on Their Communication Systems Motivation, active participation and performance were normally common in the Maverick Real Estate. The employees remained motivated. This motivation convinced them to actively participate in the organizational work. As a result, the subsequent effects appeared in the shape of remarkable performance of employees. On the other hand, de-motivation, fear and inadequate performance were the common features at the Unisys Corporation. The employees preferred to complete their official time instead of focusing on their job description as they were convinced that their performance would not be valued as the manager remain disinterested to listen to their organizational issues and problems. Implications of Each Approach The one way managerial communication approach would bring damaging effects on the organization. First, the employees will not remain motivated but de-motivated. The presence of de-motivation encourages them to underperform. In the long run, the Corporation would not be able to continue generating more profit and the chances of loss cannot be ruled out as well. In contrast, the circuit communication or two-way approach motivates and encourages employees to try to achieve their potential as they consider themselves to be an important part of the organization. For organizations, such employees would be an asset and the management will prefer to retain them by implementing congenial workplace policies. Moreover, the organization will observe more growth in profits and geographical expansion. This growth will be fuelled by the employee oriented workplace policies. Conclusion The one-way communication approach only sends information with no feedback. The two-way communication approach requires feedback from the receiver of the information. At Unisys Corporation, the manager used one-way communication approach to communicate with the employees. The employees did not perform well and remained de-motivated. In the long run, the Corporation would not be able to continue making profits but losses. In contrast, the manager at Maverick Real Estate used the two way communication approach. This approach provided a congenial workplace environment. The workplace congeniality largely motivated the employees and they tried to achieve their potential. References Malik, M., Hall, C., & Howard, D. (Eds.). (2009). Nursing Knowledge and Practice: Foundations for Decision Making (3rd ed.). China: Bailliere Tindall Elsevier. Miller, L.S., & Brasswell, M.C. (2011). Effective Police Supervision. (6th ed.). Burlington: Anderson Publishing. Nelson, D.L., Quick, J.C. (2013). Organizational Behaviour: Science, the Real World and You (8th ed.). Ohio: South-Western. Read More