EXAM # 2 - Dunkin’ Brands Group, Inc. (DNKN)

College
Research Paper
Management
Pages 4 (1004 words)
Download 0
The firm currently operates in about 60 countries; in 2013 the firm’s profits reached the $9.3 billions worldwide (Dunkin’ Brands, Organizational Website, About 2014)…

Introduction

According to the firm’s 2013 Annual Report the specific strategy offers to the company the following advantage: being released from the costs related to the daily operations of its restaurants, the firm is able to emphasize on sectors that are critical for the business success, such as ‘menu innovation, marketing and franchisee support’ (2013 Annual Report, p. 1). The above strategy of Dunkin’ Brands Group can be characterized as an ‘Analyzer’ strategy (Daft 2010, p.71) since the following term is met: the firm keeps certain parts of its strategy stable, such as the use of franchise, while other parts are continuously updated; the continuous changes on the firm’s menu are examples of this practice. Moreover, the overall strategy of the firm can be characterized as aligned with the rules of geocentrism (Culpan 2002, p.51) since key the firm’s units worldwide are considered as part of an integrate business unit, even if the method of franchise is employed by the firm for securing global expansion.
The establishment of long-term objectives is a critical part of the strategic planning process (Lussier 2008, p.123). The long – term objectives have the following characteristic: the time required for their achievement can be long, usually more than a year (Lussier 2008). In the case of Dunkin’ Brands Group the increase of the number of the firm’s units worldwide can be considered as one of the firm’s long-term objectives (2013 Annual Report, p.2). The improvement of the firm’s ‘relationship with its franchisees’ (2013 Annual Report, p.2) is another key long-term objective of Dunkin’ Brands Group.
The development of an effective business strategy can require different strategic tools; the organization chart is one of these tools. The organization chart shows the business units so that existing business infrastructure can fully support daily business operations (Karami 2007, p.163). Organization chart is quite valuable ...
Download paper
Not exactly what you need?

Related papers

The Borders Group Inc. Company
In addition, the company owned the once drastically growing Borders Books & Music super shops as well as the Planet Music retail shops. All over the nation, the Borders brand was linked with shops that exclusively served all book and song enthusiasts. This was because the company possessed an extensive collection of limited and extinct titles and albums in addition to a significant variety of…
Chiquita Brands Inc.
The company operates in three divisions or segments – Bananas, Salads and Healthy Snacks, and Other Produce. The Bananas segment originates, transports and distributes bananas to retailers, wholesalers and chain stores; it also cultivates and produces its own bananas through its plantations. The Salads and Healthy Snacks segment carries snacks under the Fresh Express labels, aside from…
Chiquita Brands Inc.
Corporate Ethics The strategy for business ethics in Chiquita Brands was begun in 1998 when the company engaged the professional services of SmithOBrien to craft and implement a CSR policy for the company. The first comprehensive CSR report was released in 2004. (SmithOBrien website). Chiquita Brands’ corporate commitment speaks of the corporate values of integrity, respect, opportunity and…
Chiquita Brands Inc.
The strategy for business ethics in Chiquita Brands was begun in 1998 when the company engaged the professional services of SmithOBrien to craft and implement a CSR policy for the company. The first comprehensive CSR report was released in 2004. (SmithOBrien website).…
Limited Brands INC Final paper
a management report detailing on the diagnosis that was carried out on Limited Brands Inc and the solutions that were finally prescribed to help assist the organization in tackling the problems identified.…
EXAM # 2 - Dunkin’ Brands Group, Inc. (DNKN)
According to the firm’s 2013 Annual Report the specific strategy offers to the company the following advantage: being released from the costs related to the daily operations of its restaurants, the firm is able to emphasize on sectors that are critical for the business success, such as ‘menu innovation, marketing and franchisee support’ (2013 Annual Report, p. 1). The above strategy of…
Final paper Dunkin'' Brands Group, Inc. (DNKN)
The company needs to improve its liquidity position in order to avoid any certain liquidity crisis. Gross profit margin of the company has slightly decreased over the years and net profit margin of the company has improved over the years. It indicates that the effectiveness and efficiency of the company has improved in generating net profit out of its total sales revenue. Return on equity of the…