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Topics Discussed in Class - My Participation in Class - Assignment Example

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Topics Discussed in Class - My Participation in Class

In their view, physical forces, such as technological restraints may make it demanding or even not possible to develop a significant international market. For instance, a number of developing nations contain such primitive storage and transportation systems that make global distributions inadequate or at times, impossible. The presenters made this claims when they were explaining the scenario using food as an example. This is because food is frequently damaged by the time it reaches the destination of business in particular nations (Jensen & Hansen 2006, p. 443). In addition, according to them, this fact can be compounded with lack of adequate sewer systems and unclean water. I made a contribution to this topic by asserting that exporters in the United States should be informed that particular technological disparities have an impact on the nature of exportable products. For instance, internet and computer utilization in a number of developing nations may be nonexistent or extremely thin. ...
In addition, the physical global marketing environment has an impact on the economic and political activities, models cultural components, for example, religion and language, and determines transportation, usage of land, and commercial flows. Domestic Consumer Predispositions: Ethnocentrism and Disidentification The presenters argued that clients’ local bias is a significant determinant of behaviour of domestic product purchase. In their view, consumer ethnocentrism explains customers’ leaning to prefer local commodities and stay away from foreign commodities. They also argued that marketing managers and researchers examine degrees of consumer ethnocentrism to determine the degree of local biases in the business environment. They also argued that consumer disidentification has a tremendous effect on purchasing choices beyond and above the effect of consumer ethnocentrism. In my argument, I highlighted that components, for example, ethnic identification and acculturation are significant indicators of both consumer disidentification and consumer ethnocentrism. In addition, I explained that businesses could evaluate the degree of consumer disidentification as part of their continuous tracking studies to determine the degree of consumer disidentification in their local market to attain specified insights into regional disparities in consumer disidentification levels. Such details could be employed to signify whether the national origin of the commodity should be marketed in the respective areas (Shankarmahesh 2006, p. 153). The external resource emphasizes that consumer disidentification may be traced by domestic organizations that attempt to understand consumer disidentification and want to safeguard their markets against escalating global competition. Also, ...Show more

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  Topics Discussed in Class Name: Course: Date:       Topics Discussed in Class This essay will include my key contributions to the discussion topics all through the semester. In addition, the essay will incorporate a brief description of was covered by the presenters, how I contributed as well as some of the external resources I had studied as background for my contribution…
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