Sales Presentation to Whole Foods Market Name of the Student University Date Table of Contents PROSPECTING 3 Description of customer 3 Description of the organization 3 PRE-APPROACH 3 APPROACH 4 SALES PRESENTATION 5 Script 7 HANDLING OBJECTIONS 7 CLOSING 8 FOLLOW UP 8 CONCLUSION 9 References 10 PROSPECTING In sales terms, a prospect is a potential client, customer or purchaser…
In this stage, it is important for the seller to select those prospects who can provide maximum profit to the organization. In the prospecting stage, information about the client or the customer as well as the selling organization is evaluated. Description of customer The potential customer chosen for sales presentation will be Whole Foods Market. The retail store is a grocery supermarket chain based in America (Wholefoodsmarket, 2013a). The retail chain is headquartered in Texas and was founded by John Mackey who is the current Chief Executive Officer for the organization. The company was established in 1980 and is publicly traded. The retail chain is known for selling of foods which are minimally processed and organically farmed (Wholefoodsmarket, 2013b). At present the organization has around 400 stores located in different parts of America and United Kingdom. Description of the organization The organization name is organic valley, which is a cooperative of about 1500 farm families producing market certified and premium organic food products. It is one of the largest organic farmer’s cooperative in United States. ...
In the current sales presentation, the prospect chosen is one of the well known supermarket stores in United States. Wholesale Food Markets is into selling of those food products which are considered natural and organic. The retail chain is strict about organic and natural foods and allows only those food products which clear the safety standards according to organic food committee. This will be the primary reason for targeting Wholesale Food Market. It can be seen that both the selling organization and the prospect dwell on a basic goal of serving high quality and sustainable food products. This will be the primary touch point for rapport building. It is necessary to find common traits so that the two parties can relate to each other. Organic Valley’s objective of sustainable and eco-friendly foods and Wholesale Food Market’s mission of providing quality foods will help in breaking ice during sales pitch (Organic Valley, 2013b). Wholesale Food Market purchases products from regional, local and international wholesale vendors and suppliers. Most of its purchases come from local players provided these local food producers maintain the quality standards. According to the current reports on organic farming, only a few producers in United States meet the quality and standard criteria for organic foods. Organic Valley is one of them. These will be the building blocks during company description to the prospective client. The objective will be to initiate relationship even from an early stage, so that the prospect can connect with the company as well as its products and services. APPROACH The third stage of a selling process in approach. Here a rapport is built with the prospective customer taking the ...
Cite this document
(“Sales Presentation Essay Example | Topics and Well Written Essays - 2250 words”, n.d.)
Retrieved from https://studentshare.net/marketing/101675-sales-presentation
(Sales Presentation Essay Example | Topics and Well Written Essays - 2250 Words)
“Sales Presentation Essay Example | Topics and Well Written Essays - 2250 Words”, n.d. https://studentshare.net/marketing/101675-sales-presentation.
There has been a natural demand for change especially since the business landscape has evolved throughout the years. From being mere peddlers prior to the industrial age, companies slowly gathered these early sellers to be able to form a more systematic sales force.
Background to Product Sold In her role as the General Manager, Maggie is responsible for sales of rooms and travel packages to travel agents around the world and locally. Her objective is to ensure that room occupancy is above 60% on an ongoing basis, as a result of pre-bookings through agencies.
An organization intends to recruit most productive employees while employees wish to find opportunities that meet their demands and suits their personality. Sales Force Recruitment and Selection Efficient recruitment and selection of sales people is one of the most indispensible tasks within the overall sales management1.
The essay presents sales management which is focused on the practical application of sales techniques and the management of a firm's sales operations. Changes in the traditional personal selling and sales management activities are needed to support the emergence of the partnering role for salespeople.
This study will seek to analyze the various tools and techniques used in sales management.
One good example is the weather forecast on television (University Of Wales Institute, Cardiff, n.d.). The basics of a weather forecast are research, planning, logical flow and good structure. Graphics are used to enhance understanding for the viewer and for punctuation on the part of the presenter.
The ‘Main hotel’ and the ‘Melancon hotel’. The main hotel is specially designed to accommodate families, therefore the guests with families will be accommodated here. Discounted rates for the conference will be honored in this hotel as well.
Sales training teaches the employees on how to be effective salesmen/women. Sales training should be done to both the new and the experienced representatives for various reasons. All members of the sales
This paper analyses the selling techniques employed by a retail sales person and evaluates his handling of the selling situation.
The sales person is enthusiastic about his job and has a great attitude about it. He is likeable
l is rated four-star, with comfortable guest rooms and dining facilities; a conference centre; entertainment centre; and a health and wellness centre. Services include all the standard services for luxury four-star hotels, from laundry and room service, to satellite television
4 Pages(1000 words)Essay
GOT A TRICKY QUESTION? RECEIVE AN ANSWER FROM STUDENTS LIKE YOU!
Let us find you another Essay on topic Sales Presentation for FREE!