client brief

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Marketing Table of Contents Table of Contents 2 Introduction 3 Stakeholders and Competitors 3 PESTEL Analysis 4 TOWS Matrix 5 Goals and Mission Objectives of Arthritis and Osteoporosis WA 9 Key Issues and Challenges faced by Arthritis and Osteoporosis WA 9 Recommended Strategies 10 ANSOFF Matrix 10 Conclusion 13 Introduction Arthritis and Osteoporosis WA is one type of non profit seeking non government organization and is a remarkable figure for the musculoskeletal diseases in Western Australia (“Arthritis Foundation of WA (Inc.


It depends upon the generosity and kindness of the West Australian Community for the purpose of funding. The main objective of this organization is reducing the disabling effects of osteoporosis, arthritis and various other related diseases among the people of West Australia by means of conducting various programs in Education and Research, Care etc. The services provided by the organization include Telephony Advisory Service, Support Group Service, Education & Self Management Programs, Public Seminars, Warm Water and Hydrotherapy Exercise Classes, Disease Information etc. Stakeholders and Competitors The employees of the organization provide services for reducing the effect of musculoskeletal diseases. There are members within the organization who provide direction and advice related to how and where the services are needed to be delivered for the West Australian society with musculoskeletal condition. They facilitate the availability of the services to people at right time, with proper care, by the most appropriate team and at the right place. ...
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