StudentShare solutions
Triangle menu

Commercialization plan - Research Paper Example

Rather, it is safe to assume that approximately 20% of this total figure could be amenable to the services that Golden Village would offer at some point during their lives. As such, the product that is being offered is that of an assisted living/retirement community known as “Golden Village”. The product is a community that is specifically designed to cater to the needs of an older population without any type of stigma or shame associated with living in such a place. The services delivered would also adapt themselves according to need and comfort of older generation (Vlachos, 2011). As aging population is ever increasing, and with the baby boomer generation on their way out of the workforce, there is a greater demand to fulfill the needs of retirees. One of the key competitive advantages that “Golden Village” will be able to enjoy is the fact that it will provide retirees the opportunity for a rewarding lifestyle that allows them to feel young again without the cumbrous constraints of traditional forms of retirement communities and/or assisted living centers throughout the nation. Participants will be encouraged to “live their dreams” after leaving the workforce in a community and family type atmosphere. In such a way, this offers individuals with a unique opportunity to escape from the rigid confines of what has traditionally defined such communities and experience an entirely new way of life that is far superior to what they might anticipate with respect to such an offering. The ultimate

Check these samples - they also fit your topic

Business plan
Micro Environment Analysis This entails the analysis of the immediate external environment in which Knowledge Store operates. In this regard, the analysis focuses on the books, tapes and DVDs market, competitive environment and the costs involved. This can only be achieved by continuous surveys of the books, tapes and DVDs competitors’ actions in this market.
9 pages (2250 words) Research Paper
Teaching Plan
The spread of HIV/AIDS in the 21st century has led to increased concentration of nurse teachers on educating people about the causes and effects of HIV/AIDS infections (Prater, 2011). The nurses have produced varieties of materials, which provide excellent starting points when educating people.
7 pages (1750 words) Research Paper
Repot Plan
The major states that Starbuck sold coffee products through its coffee house chain include Asia, Europe, North America, and Oceania. Over the past 20 years or so, Starbucks has been the largest coffee house organization ever since its establishment on 30th March, 1971 in Seattle Washington in the United States of America.
3 pages (750 words) Research Paper
Marketing plan/Business Plan
The product being launched is a handheld retinal scanning device that uses laser technology to instantly recognize the patient, offering hospitals, emergency crews and other clinical staff members an instantaneous patient profile and history. This device is
5 pages (1250 words) Research Paper
Work Right ( marketing plan)
Our web page will be hosted by our university. Companies can post their jobs on our web pages and we can forward the resumes of students to them. Besides that we will also provide career counseling and
15 pages (3750 words) Research Paper
Retirement Plan
Company retirement plans are savings made by employees using their companies’ pension schemes. Deduction of a certain percentage of the employees’
3 pages (750 words) Research Paper
Emergency Plan
This specific emergency plan will also provide an emergency response procedure for a particular type of emergency that will cover under this specific emergency plan. All staffs, managers, tenants, director and long term guest of the Richard
6 pages (1500 words) Research Paper
The general implications of launching a new product internationally IN TERMS OF THE COMMERCIALIZATION PLAN
negative impacts on any trade conducted on the global international market, it has quickly become important for companies to ensure that they implement an effective commercialization plan that allows them to enter and subsequently experience positive growth in multiple
2 pages (500 words) Research Paper
Marketing Plan
This product can be used on all skin types. Sylva make-up kit is an award winning cosmetic product that lasts for almost 15 hours without coming off or fading. The product will be produced by Sylva Company Limited. The target customers will be
1 pages (250 words) Research Paper
Compensation Plan
sence of this plan possesses the advantage that it allows company employees the ability to exercise their control over the provision of ordinary shareholdings (Unilever Group Annual Report and Accounts, 2003). Moreover, these plans have been further classified under six
6 pages (1500 words) Research Paper
value proposition will therefore be concentric around the inclusive and interconnected service offerings that the village itself is able to provide. Whereas most retirement communities and assisted living centers focus solely upon seeking to address issues relating to health and longevity, Golden Village will actively seek to engage the participants be facilitating group events, cruises and trips; while ensuring relationship building activities. With onsite professionals such as doctors, occupational therapists and event planners, there will be no shortage of ways to maintain a busy, healthy lifestyle and stay fit all at the very same time (Finley, 2007). In order to achieve these goals, the operations plan will be contingent upon a vision to provide a high quality of life and services relating to the individuals who reside within the village community (OPREAN, 2012). Only by adhering to the directive of seeking to maximize the quality of life, both in terms of health and longevity and in terms of activity and involvement, can the individual sub goals and strategies of such a community be effectively engaged. What will set Golden Village apart from other entrants in the market is its strict adherence to the vision and ensuring that each and every individual that wishes to participate will be given the time and devotion that is required to ensure a fulfilling interaction between all parties involved. With regards to an action plan, it will be necessary for a great deal of preliminary planning and step by step integration to take place in order to define the metrics and goals that such a plan must necessarily entail as a means of garnering success in the future. Firstly, and perhaps most importantly, the metrics of what defines success and how the entity will seek to set itself apart from the competition must be defined. Once this is placed into the action plan, it will only then be possible for memoranda of agreement to be formulated with


According to the information that was tabulated with regards to the total Saint John New Brunswick population, it was determined that a total population of around 389,200 existed within the region. Of this population approximately 20% (or over 77,000) individuals fell into the 60+ year old demographic…
Author : imeldaortiz
Commercialization plan essay example
Read Text Preview
Comments (0)
Click to create a comment
Let us find you another Research Paper on topic Commercialization plan for FREE!
Contact us:
Contact Us Now
  • About StudentShare

  • Testimonials

  • FAQ

  • Blog

  • Free Essays
  • New Essays
  • Essays

  • The Newest Essay Topics
Join us:
Contact Us