It demonstrates the degree of innovation of an organization and their responsiveness to the consumer needs and changes in taste preferences. With the introduction of technology, e-business models have been developed that allow businesses to demonstrate their abilities and responsiveness using web based centres. Thus, a business model whether tradition or e-business model demonstrates the approaches adopted by an organization to make profits. In this paper, the business models of Dell and Amazon companies will be analysed to demonstrate how each of the approaches have affected the performance of the businesses. In implementing the business models, these organizations have their specific community and target audience in sight, which affects the nature of their models. The target audience served by the organizations websites will also be analysed to demonstrate how the companies use their sites to attract their customers. Dell and Amazon business models The development of web dependent business models as have been done by both Dell and Amazon requires the understanding of the characteristics of web-users. Consumer behaviours constantly change and is influenced largely by the current occurrence in the market, competition and the entry of new players in the industry. Companies conduct studies on consumer behaviours to determine the nature of their web contents as exhibited by both dell and Amazon. Websites therefore incorporate business news, entertainment articles and educational activities aimed at attracting and arousing the interests of the consumers. In organizations that conduct online shopping, procurements, sales and advertising like Amazon and most recently Dell, a proper e-business model is of great significance (Kuballa, 2007). Dell Corporation launched their e-business approach in 1990s and this has enabled it to make inroads into new markets while designing products that suit the specific needs of the consumers. According to this model, the company maintains a virtual operations and sales system in which it operates without any physical outlets and intermediaries to link it with the consumers. With its sound supply chain management approach, Dell can sufficiently serve the orders of its consumers within 24 hours of receiving the order (Fife & Pereira, 2006). One of the business models used by Dell involves the employment of e-business in enhancing its supply chain management thus enabling the company to meet the consumer’s needs in time. In 1996, Dell Corporation opened its website www.dell.com for online selling purposes and designed it specifically to allow for interactive approaches with the consumers (Kha, 2000). The business model as practiced by Dell Corporation is also punctuated with consistencies in the development of new innovative products, which are availed on the company’s website for consumers to review. The innovative approach focuses on the key competencies of the company and the ability of the consumers to make their personal inputs on the products online before making their orders (Fox, 2000). Amazon has cut a niche for itself as one of the leading online book and music seller controlling a large percentage of the total books sold online worldwide. The success of the online
Managing the digital enterprise: A case study of Amazon and Dell companies Name Institution Instructor Date Introduction The adoption of a proper business model has been demonstrated as one of the strategies that companies use to enhance their performance and retain their customer base…
According to the study emerging business webs in business are rapidly transforming the retail industry by way of introducing new value proposition, setting new rules of competition and finally mobilising the resources and people to an unprecedented level of performance. The emergence of webs in retail business has been marked by the new players in the market and also from increased competition outside the industry.
Configuration management (CM) becomes an essential activity because it helps to achieve updating and recording information that encompasses an enterprise's software and hardware. Such information normally consists of the updates and replacement with new versions that have been done to the installed packages of software as well as the network addresses and locations of hardware devices.
Previously, the cost of advertising was relatively high, thus increasing expenditure by companies. However, due to the development of digital marketing, advertising costs have reduced because companies can now advertise their products and services online.
echnology related products such as internet banking, electronic payments, security investments, information exchanges, financial organizations can deliver high quality services to client with less effort” (Hamdan and Jalal-Karim 2010, p1). Information is described as an arrangement of data, information technology, process, and people that interact to possess, collect, provide, and store as output the data or information required for the support of the organization.
Unlike other online retailers, amazon.com is been becoming more and more successful in using digital channels to help customers find products and services online, and also converting online transactions into final product deliveries. The company is larger than other online retailers and this is indicated by its very big catalogue of products it offers.
They were also the first to introduce "content-targeted advertising" (Rappa) to online advertisers through the Premium Sponsorship program and AdWords, which places relevant ads based on a web site's context ("Company Overview"). The Adwords program, which drives traffic to advertiser sites, is their main revenue-generator.
What are the advantages and disadvantages of the direct service business model upon which Ernie and Tax Advisor are built Ernst & Young initiated ERNIE in 1996. Ernie was developed as an interactive system that helped users access the E&Y knowledge base and find answers to their problems.