StudentShare solutions
Triangle menu

Report: Acer Inc - Dissertation Example

Not dowloaded yet

Extract of sample
Report: Acer Inc

Strategy implementation 18 4.1. Weakest Section of Last Year’s Report 18 4.2. Outline Plan for Implementation Strategies 19 4.3. Main Actions to be executed 19 Reference List 20 Appendix 22 1. Strategic Analysis The researcher in the context of the paper will analyze the various types of business strategies adopted by the company and would also frame some future productive business strategies that can be adopted by it in the next five years. 1.1 Industry Analysis In order to execute the industry analysis, the researcher would be using the analysis method of Porters five forces. Bargaining Power of the Buyers (relatively high): The demand of the buyers is relatively elastic because the hardware and the software products are fairly differentiated in nature. Increasing popularity of the online shopping has augmented the bargaining power of the buyers. The cost of switching to a new brand is less for the buyers. Bargaining Power of the Suppliers (low): The industry has a massive global supply chain management process. Thus, the power of a single supplier is insignificant. Many electronic companies start producing the supply parts in their own business warehouses to enjoy scale economies. The supplier does not possess much power to manipulate the prices. Existing Rivalry in the Industry (high): The product life cycle for each component is small. Imitation of technology used in a product is common. High investments to be made by the firms in research and development. Many counterfeit products (Porter, 1998). Threat of New Entrants (low): The existing firms in the industry enjoy lower average cost with the benefits of economies of scale in production. New firms would need to incur huge investments in order to enter in the industry. The government rules and regulations to be sufficed by the new firms are costly as well as elaborate (Anderson and Srinivasan, 2003). The technical knowledge used by the existing firms is patented. So, a new firm needs to introduce a complete new technology for production. The capital requirement for the new entrants is high and the switching cost required is also massive (Papadopoulos, 2011). Threat of Substitutes (low): Computers are indispensible in the modern world. The substitute of computers would mean using the non-technical approaches (manual) for working. 1.2. Profile of the Company Acer Inc. is an electronic and hardware multinational company, based in Taiwan. The headquarters of the company is in Xizhi, New Taipei City (Acer Inc., 2007). The company manufactures personal computers of different types. These include desktops, tablets and laptops of various innovative designs and features. It also sells internet servers, storage devices and different types of smartphones and peripherals. Acer Inc. is also a provider of e-business services and they sell these services to the business, household and government clients. As recorded in 2012, the company had become the fourth largest vendor of personal computers in the market. In 2000, the company had shifted its primary business strategy from manufacturing to marketing, distributing and designing. Since then, the computers sold by Acer Inc. are actually made by the contract manufacturers in the industry. It is also claimed by the market researchers that the company has some of the biggest retail chains for personal computers in Taiwan. The company is a publicly treated company. It was founded long back in 1976 and the present chairman of the organization is Stan ...Show more

Summary

Acer Inc. Contents 1 Contents 2 1. Strategic Analysis 4 1.1 Industry Analysis 4 1.2. Profile of the Company 6 1.3. Stated Organizational Purpose 6 1.4. External and Internal Analysis 7 2. Strategy Development 11 2.1. Existing Strategies 11 2.2. Strategy Toolbox 12 2.3…
Author : kaycee92
Report: Acer Inc essay example
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the dissertation on your topic
"Report: Acer Inc"
with a personal 20% discount.
Grab the best paper

Related Essays

Retail marketing of apple lnc
5 1.2 . Research Contexts, Scope and Limitations ……………………… 6 1.3. Statement of Research aims and objectives ………………………. 7 1.4. Structure of the dissertation ………………………………………. 8 Chapter 2 - APPLE INC: MARKET OVERVIEW.
36 pages (9000 words) Dissertation
Apple brand marketing campaigns positively impacts the consumers purchase intent to buy apple products
However, their study was subject to certain limitations. Hypotheses development Apple Inc. Characteristics: Mark From a buyer viewpoint the first component to referee the status of Report Apple labelled Inc. significant influence on buyer alternative has furthermore been established in the indicating and the publications on buyer behaviour.
10 pages (2500 words) Dissertation
How have Apple's Marketing activities allowed it to become the world's leading technology company
….. 6 Chapter 1 - INTRODUCTION ………………………………………… 7 Brief History of Apple Inc …………………………………… 8 Apple Inc: Company profile………………………….. 9 Market-Share Analysis ………………………………… 11 Apple Inc: Time Line of Major Events ……………….
39 pages (9750 words) Dissertation
Starwood Hotels & Resorts Worldwide Inc. and Starwood Media Centre (SMC). Hospitality Research Project
This is solely because of the fast nature in which information moves across different interfaces. This is made possible primarily because of the internet, providing within itself an opportunity to its users to access and distribute information at the click of a button.
23 pages (5750 words) Dissertation
Business Report
However, it is clear that the connection between the economic growth and growth in tourism industry is not easy to define. This linkage generally depends on the employment opportunities in tourism industry and also in other industries that depend on tourism.
8 pages (2000 words) Dissertation
Coursework 2 Report
Social Media Networking for B2B Segment L’Oreal wanted to increase the sales of their products through the salons, which will act as their distributors. Keeping in mind this aim, they offered access of the Buddy Media, the social marketing suit to more than 5000 salons.
4 pages (1000 words) Dissertation
The impact of the internet an markting development a case study of apple Inc. computers
This technology made a huge impact on everyday life. It has gradually touched the lives of ordinary people, aiding and helping them with their daily chores, office work and school projects and in building the nation in a large scale. Home appliances like television sets, refrigerators, telephones, washing machines, etc.
52 pages (13000 words) Dissertation
Analysis of the Marketing Strategy of Apple Inc
Its design and development of personal electronic devices that have radically transformed the way people worked, thought, and communicated, within a phenomenally rapid span of time. Much of the credit has been justly credited to the personal vision and perseverance of CEO Steve Jobs.
52 pages (13000 words) Dissertation
Consultancy Report
The report deals with the problem identification and recommending potential approaches to resolve the problem and exploit the opportunity. The analysis depicted a high level of understanding of the business and the business management activities of Al Athnian Company LLC.
30 pages (7500 words) Dissertation
Business strategy report of Vodafone Group PLC
Strategy Analysis In the contemporary world, the multinational business forms face cut throat competition with each other either for generating revenues or economic surplus. Strategic management refers to a bunch of policies and decisions that can be undertaken by a business firm for the sake of its development in the market.
14 pages (3500 words) Dissertation
Get a custom paper written
by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT
Comments (0)
Rate this paper:
Thank you! Your comment has been sent and will be posted after moderation