Got a tricky question? Receive an answer from students like you! Try us!

Phase 5 Individual Project - Assignment Example

Only on StudentShare
Author : walton38

Summary

Globalization Table of Contents Globalization 1 Table of Contents 2 1.0Introduction 3 2.0Globalization of company’s operations 3 3.0Rationale for globalization 4 4.0The target geographical location for expansion 5 5.0Brazil’s PESTLE analysis 6 6.0Impact of globalization on the growth and expansion of the company 7 7.0Advice to opponents of globalization 8 8.0Conclusion 9 References 9 1.0 Introduction Globalization has reached its maximum point in the last half century…

Extract of sample
Phase 5 Individual Project

Analyzed from a business perspective, globalization refers to the process in which domestic companies seek international markets to expand their operations (Intriligator, 2003). According to Michael (2003), globalization of a company is a powerful trend in the current global competitive market and is one of the major factors that influence the future growth of a company. Globalization of the world economy has made the world become a global village where anyone can get whatever he wants from any part of the world. Today a company’s employees, competitors and customers can come from any part of the globe. In addition to increasing the market, globalization has led to the development of many companies both local and multinationals and invention of new products, this has made the market to be very competitive and a number of companies find it hard to survive (Collier & Dollar, 2002). The following discussion will present the importance of globalization, expected challenges and explain why the company should go global. 2.0 Globalization of company’s operations Globalization of the world economy has increased both bilateral and international trade thereby opening up many countries for companies to venture into. ...
Download paper

Related Essays

MKT Unit 3 Individual Project
Part 2 deals with Application to Product/Service, this part mainly focus on Strategic Marketing Plan of Pentax PocketJet 3. Introduction: This Project will be mainly about the Strategic Marketing Plan of Pentax PocketJet 3 using the integrated marketing communications method. According to the American Association of Advertising Agencies, integrated marketing communications identifies the value of a comprehensive plan that assesses the planned roles of a variety of  public relations, communication disciplines advertising,  sales promotion and  personal selling, and joins them…
7 pages (1757 words)
Project (Samsung Group) 5
It helps to convince the readers through the analysis of large scale of numerical data (Maylor & Blackmon, 2005). Qualitative research method deals with in-depth feelings, motivation, attitude and behavior of people. Several assumptions and estimations associated with this research method can lead to several key social facts. Several researchers generally implement qualitative research method in marketing research based on the exploratory nature of the study. Samsung is one of the leading electronics organizations across the globe. The study will determine the impact of Samsung Group’s value…
3 pages (753 words)
MKT Unit 4 Individual Project
The study will deal with the introduction of a new online product known as “Common” which works as internet currency platform and enables smooth financial transactions between buyers and sellers. The author of the study has highlighted various innovative methods of marketing concepts for Common and make it one of the most saleable and profitable products all over the world. The main objective of the study would be to highlight the various dimensions of Common and its related marketing concepts. A unique marketing plan would be created for Common that would enable to attract potential…
10 pages (2510 words)
Individual project 2
The elevated productivity was due to the raise in capital, machines, innovation in technology, more experienced and educated labor, enhanced support from the government and favorable political policies. Therefore, Japan’s miraculous economy was in the past as compared to the modern times as it is facing obstacles of low growth and development rate. Although the economic growth also enhanced the standard of living of the Japanese as compared to the Americans (Flath, 2005). The important factor was that the income in Japan is evenly and fairly distributed in relation to United States. Similar…
4 pages (1004 words)
Individual project 3
Study also focuses on political, cultural and religious factors that affect these countries expand EduTots. Infrastructure and Ability to Expand Infrastructure in France is the very complex infrastructure of world. In France, transport system is very good, and it is even possible in rivers. Railway network is also being developed, and there are almost 31,939 km of railways in country. River in heavy use and about 47 % of rivers are in use. Number of airports in France is 474. As infrastructure of France very well, so, country has opportunity to make distribution of country very well (Barron…
5 pages (1255 words)
International Marketing Project 1/5 final
Of course there is no marketing without brands being in place. In the context of international marketing communication, brand communication refers to the initiative adopted by organizations to popularize their goods and services among the final users. All these aspects work hand in hand to achieve maximum cost effectiveness and increase sells. In the current competitive economic globe, development and survival of the companies depends on the existence of detailed and real information about the potential consumers. This topic of international marketing communication will therefore show that…
8 pages (2008 words)
International Marketing Project 2/5 final
Diversity is a key player in international marketing because the world today is so dynamic that the marketplace is ever evolving. With embracing cultural diversity, consumers of varying cultural and socio-economic backgrounds are catered for in terms of their preferences and needs. As international marketers become more diverse through the way they promote goods and services as per the customs, tastes, and beliefs of people, organizations become successful in targeting demographics by use of marketing strategies that are sensitive to peoples’ practices and attitudes. It makes it possible for…
8 pages (2008 words)