Company Analysis: The Regency Grand Hotel

Company Analysis: The Regency Grand Hotel Essay example
Ph.D.
Essay
Marketing
Pages 6 (1506 words)
Download 0
This work looks into the management style of the new manager John Becker and the issues that arose as a result of the transition and the new management style. Soon after the introduction of the new employee empowerment strategy, Becker found that there was a rise in stress levels, employee absenteeism, and employee turnover.

Introduction

The new American hotel chain did not conduct extensive industry audits and study of the corporate culture of the acquired firm, probably due to lack of experience. Evidently, it failed to identify and tackle the key areas that are necessary for a transition. In fact, in such mergers, there are a large number of issues involved. The first issues is that as Malekzadeh and Nahavandi identified, when there is a merger or acquisition, the acquirer is more likely to believe itself to be more knowledgeable about the industry and the products. Similarly, Stanwick points out that for the acquired, there is total uncertainty as they find it a chaotic situation where it is uncertain as to whether the acquirer will support their long cherished values and beliefs. Admittedly, the previous manager of Regency grand hotel was a Thai national who exhibited a bureaucratic management style where employees were totally reliant on the management for decisions. However, the new manager John Becker wanted to introduce an American management style which promotes employee empowerment. ...
Download paper
Not exactly what you need?

Related papers

Case Study analysis
Therefore, the process selection as identified by the team’s recommendations; will assist the organisation in prioritizing solutions to the pre-existing problems. For example, the review team’s assessment of the Information Technology (IT) department shows that it’s current IT solution, GovSource; has many undesired implications which lengthen the recruitment process (Stake, 2006). The team…
Marketing Case Study Analysis
In this regard, a deeper understanding of what the relevance is of “marketing myopia” is can be gauged. In the analysis of this case study, Levitt (1975) suggested that the reason behind the downfall of the so-called “growing industry” is generally because of their myopic thinking culture. With this short – sighted vision of what the future of business may possibly offer, firms do…
Case study of Good Hotel in San Francisco
Maintaining the hotel as it is would be a major challenge for the new group if they lack the experience needed to run such an establishment. A theme hotel requires specialized knowledge of the various operations involved. There are numerous opportunities in existence for the hotel and the new owners. New trends in the hospitality industry are emerging. While these are becoming popular the old ones…
Case Study Analysis
es before advertising the position Change GovSource to a more efficient IT solution Restructure the recruitment process empower people to make some decisions without having to make consultations Introduction The following report identifies the following problems in the recruitment process. They include; untimely feedback from the interviewee’s referees, unreliable, Information Technology (IT)…
Case Study Analysis
Global marketing refers to marketing activities by companies that emphasize on the following:- Standardization of marketing programs across different countries with respect to promotional mix, product offering, channel structure and price can increase opportunities for brands, transfer of products and other ideas across subsidiaries and help to address the emergence of global customers.…
case study analysis
In this case, it is counter-productive for a company to internationalise a product without fundamentally seeking to acquire a large market segment of the local market. Despite these factors, a strategic analysis is crucial in the process of internationalising a product. To internationalise a product, an effective strategic analysis will involve the identification of the strengths that make the…
Adidas Case Study Analysis
The paper will then focus on the SWOT analysis and highlight the strengths, weaknesses, opportunities and threats that face the company. In addition, the paper will go further to evaluate the implications of the SWOT analysis on the current marketing position, current business strategy and changes that should be implemented in order for Adidas to attain competitive edge in the global market. The…