The company is primarily engaged in manufacturing vehicles for the purpose of selling them to the general customers. The company was originally established in the year 1903 by Henry Ford and since then, the company has produced more than 260 millions of vehicles (Austin, 2001). It is worth mentioning that the automobile industry has grown to be much competitive in nature over the preceding few decades, particularly after the advent of the globalisation process. At the same time, the continuous advancement in the technological aspects has also contributed towards altering the business models and forcing the companies like Ford to incorporate radical changes in their respective supply chain and logistics operations for sustaining business in this competitive landscape. The company, during the year 1995 has initiated a plan to restructure its business model and other key areas of its activities such as Order to Delivery (OTD) and Ford Production System. The company with new structuring plan indented to reduce OTD and further desired to convert its supply chain based operations from push type to pull (Cao & et. al., 2010). In its structuring plan, it can be viewed that the ultimate aim of the company is to perform effectual supply chain along with logistics operations in a cost-effective manner (The Saylor Foundation, 2013; Ha, 2008). Correspondingly, this essay intends to discuss the sustainability and the green supply chain in the context of The Ford Motor Company. The Marketing Channels and Logistics Frameworks, Models and Theories and Latest Trends The marketing functions generally focus upon developing the tasks that are executed by the distribution systems and also the associated utilities of these functions. In this similar concern, marketing channels are viewed as the set of inter-reliant organisations that are engaged in the process of making certain products or services for consumption purpose. The marketing channels eventually draw attention to certain group of members such as wholesalers, distributors and retailers among the prime. These members are commonly engaged in the distribution system and are generally responsible for deliverance of products or services from the point of inception to the point of final consumption. It is worth mentioning that management of such marketing channels requires planning, organizing, coordinating, directing along with controlling efforts of channel members. For example, Ford Motor has articulated certain global terms and conditions especially for its suppliers that are duly required to be abided by them in order to conduct business with the company. Any supplier, who do not abide by the established sets of code of conduct which formulated by the company is liable to be terminated from the contractual arrangement (Borade & Bansod, 2007). In the contemporary business environment, most of the organisations are involved in providing customer-oriented view of marketing channels. The domain of marketing channels typically includes market channel structure, governance and relationship management. In this regard, it can be firmly stated that the effort of one group in
Sustainability and the Green Supply Chain in The Ford Motor Company Table of Contents Introduction 3 The Marketing Channels and Logistics Frameworks, Models and Theories and Latest Trends 4 The Role of Technology, Globalisation and Environmental Concerns on the Supply Logistics of the Modern Business World 6 Ford Motor Company Adopting the Principles of Environmental and Social Sustainability 9 Conclusion 14 References 16 Bibliography 20 Introduction In relation to the automobile industry, it can often be viewed that the demand for the vehicles has been constantly increasing throughout the globe…
International Organisational Behaviour Introduction Culture is referred to as a complex collection of folklore, knowledge, language, rituals, rules, habits, attitudes, lifestyle, customs, and beliefs that gives and links a common identity to a specific group of people at a particular point in time.
At the next level, it is necessary to identify the key factors that are expected to influence the specific concept – either in the short or the long term. Such approach has been used in this paper for identifying and interpreting the characteristics of HRM in Britain.
This media also helps in broadcasting the current situations prevailing across the world with respect to different social, cultural and economic contexts, to the people. Films and the film industry are highly significant in terms of spreading information, knowledge and other messages through international communication across the globe.
The company is recognised to be a multinational corporation (MNC) operating on a global context. It is a renowned automobile manufacturer, producing millions of vehicles for worldwide customers. The company, operating in worldwide business market segments is based on different activities that include ‘research & development’ (R&D), sales, manufacturing and exports.
Our organization was established in 1959 and since then it is providing credit to farmers for their long term as well as short term needs such as for irrigation facilities, farm mechanization equipments, dairy development, animal husbandry, horticulture and plantation, floriculture, rural housing, different types of vehicles to carry agriculture produce, rural godowns, non-farm activities etc.
tion accessed by the children through the internet, the company X aimed at creating a device that would allow the guardians regulate the content accessed by their children. An inclusion of games in the device has made it easier to capture the attention of the children. Through