Got a tricky question? Receive an answer from students like you! Try us!

PAS - Case Study Example

Only on StudentShare
Undergraduate
Author : ccarter
Case Study
Marketing
Pages 17 (4267 words)

Summary

Pas Automotive Repair Company Course Name Institution Pas Automotive Repair Company Executive Summary Pas Automotive Repair is a sole proprietor business associated by women using her best asset to make money. This business came out of necessity, when my husband was given a bouncing cheque and this is when I decided to make a change…

Extract of sample
PAS

After 6 months, I was asked to run the whole station store and gas pumps. The gas was closed a year after it was closed due to its line expiry. It was due to this reason that Pas Automotive repair decided to acquire a building that was the year 2000, hence the business became steady from then. Pas Automotive is luckily located on one of the busiest streets in Sydney 500 Prince Street. With a large lot of 20 plus cars and access to the roadways, situated in 3 different directions. In business, Pas automotive repair company is among the automotive repair shop that deals with all repairs on both cars trucks boats as well as lawn mowers. In addition, the company deals with rebuilding various vehicle engines as well as changing engine oil. As the business is at a tender age, the company has a total of seven employees. Our services include; service calls, self service work where customers will be picked from a prevailed position and the problem they are encountering on their vehicle ascertained just on time and at affordable price. Our prices depend on the labor guide, being serviced and provided by all of our service stations. We also give a discount price to students and seniors. More so we have affordable and special hourly rate of 60.00 dollars an hour and this makes us cheap on the market as compared from our competitors. ...
Download paper

Related Essays

Global Marketing and the new opportunities and challenges which Mc Donald fast food restaurant faces
With increasing global competition, emphasis on organic food choices, smarter and healthier eating habits, the fast food industry is undergoing a major turning point. Gone are the days when people would blindly allow their children to eat all the burgers, fries and Coke they wanted, with no thought or care to how this foodstuff would affect their lives. There has been much innovation in the industry and revamping of menu items to includes things which will appeal to a new type of customer. The developed world is full of perceptive people who are more health conscious people now than ever…
40 pages (10040 words)
leadership
RAK can definitely be proud of the level of employee satisfaction it maintains for such a longer period. Proper training and guidance are given to the RAK employees for their empowerment and also to make them capable of meeting the challenges of modern business world. In extreme cases, RAK management is not hesitating to even dismiss the employees who fail to deliver the goods even after training and guidance. On the other hand, better performing employees in RAK always get proper rewards and promotions. In short, RAK has strong management philosophies leadership qualities to cater the needs…
16 pages (4016 words)
Adam Aircraft
The strategies of the company were typically customer oriented that were endeavored towards producing light, comfortable, affordable and fast aircrafts. Findings The company faced many severe challenges. One of the prime challenges faced by the company was the availability of limited fund. The aspects of inadequate time and lack of skilled workforce were the other vital challenges for the company. At the same time, the company realized that in order to succeed in aircraft industry, it must develop new and innovative products. Recommendations Addressing the challenges faced by the company,…
10 pages (2510 words)
Extended Service Encounter Reflective Journal
The term ‘service encounter’ refers to ‘the contact situation between service customer and service firm when the service is being created’ (Se? Ler, 2009, p. 4), and as such is ‘one of the most central and controversial concepts in the service marketing literature’ (Grillmair, 2008, p. 4). The service encounter is important because customer perception is created by their most vivid impression of the service that takes place during the service encounter. There are three types of service encounters: episodic, consisting of a single occurrence producing a single revenue stream for the…
20 pages (5020 words)
Business Analysis Project
The company headquarters are at Irving in Texas and employs about 80,000 people (mbaknol.com, 2012). Exxon Mobil has been marked with a higher market value than any other publicly-traded company in the world. History: Exxon Mobil Corporation is a merger of Exxon and Mobil, two great oil industry titans in the past century. The historic background of these two companies is a notable one and heads back to 19th century, when these two companies were established. Standard Oil Company of New Jersey (Exxon) and Standard Oil Companies of New Jersey (Mobil) were formed from John D. Rockfeller’s…
Case study on Zara
Zara is one of the leading global fast-fashion brands. The organization has implemented both cost leadership and differentiation strategy as their business level strategy. They have effectively implemented vertical integration strategy in their supply chain network. Though Zara is one of the renowned and popular global brands, the organization may face several difficulties through their centralized manufacturing strategy. Their business model is cost-effective and they have set up business goals and objectives effectively basis on the model. It is feasible that the execution of determined…
18 pages (4518 words)
Christian Dior's existing and recommended luxury brand strategies.
. 4 2.1 Importance of Conducting Brand Audit . 4 2.2 Interrelationship between Brand Positioning, Brand Association, Brand Identity, Brand Image, and Core Brand Value in Creating Brand Equity . 6 2.3 Significance of Points-of-Differences and Points-of-Parity in Brand Positioning . 11 2.4 Importance of Brand Communication Campaign . 11 2.5 Significance of Marketing Mix in the Use of Integrated Marketing Communication . 12 3. Research Methodology . 13 4. Analysis of Current Luxury Brand Audit and Its Strategies . 14 5. Recommended Luxury Brand Strategies . 16 References . 17 – 21 Appendix I…
15 pages (3765 words)