Got a tricky question? Receive an answer from students like you! Try us!

Country Analysis Report - Saudi Arabia - Research Paper Example

Only on StudentShare
Author : adrienne61

Summary

Name Professor Business Date Executive Summary The report provides an analysis of Saudi Arabian ICT business market and seeks to investigate the difficulties, risks, benefits and potential of this business environment. The purpose is to examine the market factors that Apple Inc would anticipate as it defines its strategy to develop an ICT infrastructure manufacturing plant in Saudi Arabia…

Extract of sample
Country Analysis Report - Saudi Arabia

Being a growing country, the government has launched strategies to encourage integration of the digital technology within the business sector. In this light, this is a potential market for ICT infrastructure. If Apple invests in this business sector, it is likely to benefit from high market demand, high customer loyalty, less competition and a stable market position. With a high bargaining power, the organization should expect more profits from this environment. These benefits are expected to last in the long term. The challenges that exist in this market sector cost of imports, delay in obtaining a license and high construction costs. In fact, this market is ranked as one of the hardest market for foreign investors to launch their products. This makes it quite hard for Apple Inc to launch its business plan in this market. Its ability to design a strategy that overcomes these challenges will determine its survival in this market. Numerous risks threaten business survival in this market. Existence of terrorism and political instability promises an unpredictable future within this market environment. Also, religious conflicts make it hard to predict consumer behavior in this market. On entry in this market, Apple Inc should be aware of these risk and devise plans to neutralize them. ...
Download paper

Related Essays

The confidence of Saudi Consumers in the credibility of seasonal sales of international brands
The current paper focuses on the examination of the perceptions of Saudi consumers on international brands. Particular emphasis is given on the confidence of Saudi Consumers in the credibility of seasonal sales of international clothing brands. The literature published in regard to this subject is critically analyzed aiming to identify the views of Saudi consumers on the seasonal sales developed by the international brands. The performance of international brands in the Saudi market is examined; due to the lack of adequate material on the views of Saudi consumers on seasonal sales, an effort…
11 pages (2761 words)
The confidence of saudi consumer in the seasonal sale of the international brands
Secondary research was chosen as the method of research for this study. This involves using qualitative and quantitative data that has been gathered by other individuals for different purposes. This will be collected through examining the literature surrounding Saudi consumers, international brands and seasonal sales in detail, collating the information and using statistical analysis to look for patterns and trends. …
9 pages (2259 words)
The effect of price elasticity in the decision of consumers in Saudi Arabia to acquire Toyota SUVs
The paper tells that price elasticity is an important element when introducing products in a competitive market. As quoted from the book Principles of Economics by Alfred Marshall, “the elasticity (or receptiveness) of demand in a market is significant according as the amount demanded increases much or little for a given fall in price, and diminishes much or little for a given rise in price". Parkin, Powell, and Matthews noted that the following affect the elasticity of price for a certain commodity: availability of substitute goods; percentage of income; necessity; duration; brand loyalty;…
27 pages (6777 words)
International trade
A market analysis is conducted upon Saudi Arabia to measure the political, economical, social factors which might influence the marketing strategy of Manuka Health. After careful investigation, the company plans to enter the Saudi Arabia market with the help of franchising strategy, as the franchising strategy is one of the most used modes of international expansion being more flexible in operation. Manuka Honey will promote its product through trade shows, store location and through the media, mainly print media and television. After the company has marked its presence it is going to further…
6 pages (1506 words)
The effect of Price Elasticity of Toyota on consumer sonsumption and Toyotas pricing decisions in Saudi Arabia
Several efforts have been dedicated to measure the reaction of consumers when price movements occur in a certain product (Bordely, 1993; Hoch, Kim, Montgomery, and Rossi, 1995; Bernstein Research, 2007; Yoon and Tran, 2011; Copeland and Hall, 2011). The focus ranges from sudden to gradual changes in prices. This study attempts to highlight consumer response to price adjustments in Toyota vehicles in Saudi Arabia. During the course of this research, the following takeaways are expected to be obtained: (1) understanding of consumer behavior in relation to incremental price changes in selected…
20 pages (5020 words)
The Development in Saudi Arabia
It also experience major government controls over various economical activities. The growth rate of the country since 2000 has been varying with the highest being in 2004. The country is ranked as the largest exporter of petroleum in the world and has a very important role to play in Organization of Petroleum Exporting Countries (OPEC). Currently, the country is focusing on encouraging the private sector to invest in the country in order to create more employment opportunities for the local citizens in order to reduce the unemployment rate in the country that currently stands at 10.9%. Some of…
6 pages (1506 words)
International marketing planning (Opening Wal-mart in Saudi Arabia)
(Aruvian, 2013). Wal-Mart Stores Inc. operates retail stores worldwide under the brand name Walmart. It is a company based out of Bentonville, Arkansas, USA. Wal-Mart Stores Inc. has three sections: Walmart US, Walmart International and Sam’s Club. (Aruvian, 2013). In the business end of scheme, it has operations for “retail stores, restaurants, discount stores, supermarkets, supercenters, hypermarkets, warehouse clubs, apparel stores, Sam’s Clubs, neighborhood markets, and other small formats, as well as walmart.com; and samsclub.com.” (Aruvian, 2013) The company is engaged in selling…
16 pages (4016 words)