PESTLE Analisys

PESTLE Analisys Essay example
College
Essay
Marketing
Pages 3 (753 words)
Download 0
PESTLE ANALYSIS By name: Course: Instructor: Institution: City and state of institution: Date: Pestle Analysis of His Master’s Voice Company “PESTLE Analysis” describes the political, economic, social, technological, legal and ecological factors within the company and how they affect it…

Introduction

There is minimal political interference since the company deals with entertainment products. Though, the government once ordered the CDs produced by HMV to be investigated. This is simply because the company was making too much profit that led to a rise in suspicions of the eligibility of the CDs. Economically, several factors pose a great effect on the company. The crash on the company finances due to the acquisition of Waterston’s agency had a severe impact. The company’s shares performed poorly in the London stock exchange. The great impact made the company to have a partial closure. The unstable currency in the past recession years had a great impact on the company’s economy. This is because currency exchange from the signed deals produced futile results. Another factor that greatly affects the economy of HMV is the decline in the company’s performance in 2009.This affected the market as many customers felt that the company did not offer the best. The overall decline in the entertainment industry by 3.4% in 2008 had diverse effects on the company too. Firms in other countries working under the brand name of HMV contribute revenue to the company empowering it economically. The sales revenue of the company rose by 3.1% in 2010. This increased popularity of the brand and the cash inflow. ...
Download paper
Not exactly what you need?

Related papers

Situation Analysis and Forecasts of Jengo Ltd
My recommendations consist of four parts: (1) situation analysis and forecasts; (2) planning and control; (3) balanced scorecard; and (4) literature from authoritative sources provided as an attachment to this report using Harvard style of documentation. Situation Analysis and Forecasts Business sense dictates that effective forecasting and planning can be achieved only if the officers in charge…
PESTLE and Marketing Strategies
They note that the external environment impacts the following: customers, industry, competitors, government, and regulating bodies. Choosing the best marketing mix requires aligning external realities and the internal resources and capabilities of the organisation (Needham and Dransfield 2000, p.305). Dickinson and Ramaseshan (2008) agree with Needham and Dransfield (2000), but the former also…
CORPORATE STRATEGY - FITNESS INDUSTRY "NEW YORK FITNESS"
This industry renders the facility of fitness specially gym and health clubs as per membership basis. The benefits provided by this industry include the use of exercise equipments and weights, along with facilitating personal training, group classes and other club amenities. As per the data of IBIS World (2012), the fitness industry especially gym and health clubs have inculcated an estimated…
report about google analysis and PESTLE
So a PESTEL analysis has been undertaken here to show how macro factors affect a search engine like Google. These include political, social, economic, technological, environmental and legal concerns and all these help in shaping the organization its internal strategies and conform to them. Google, Inc Google Inc, the giant in internet browsing, has been founded in the year 1998. Larry Page and…
A SUMMARY OF dissertation
Italy is a supplier and producer of high class wine. Increasing competition and favourable perception has helped Italian wine to get a good share of the Chinese wine market. Eradication of customs duty is another reason for the rising demand of wines, especially in corporate and government organizations (Prasad, 2009). However, various conditions have caused a derogatory situation for Italian…
Marketing Plan for a new Organic goods company
In this proposed marketing plan, a particular fruit i.e. organic apple has been taken into concern for promoting in the current organic fruit business industry of the UK. Now, the company is intending to expand its business in the emerging UK food business industry. In this regard, the proposed marketing proposal for the company would focus on critically analysing different marketing research…
Market strategy, Market positioning and Marketing-Mix
Furthermore, Metrao faces increasing competition from other calorie calculators being sold in the market. Generally, this means that Metrao is obliged to differentiate its products from others in the market by being innovative and unique. In addition to, the calorie calculator market is growing showing that there are likely to be diverse consumer needs and expectations. Consequently, Metrao should…