social marketing

social marketing Essay example
Pages 6 (1506 words)
Download 0
SOCIAL MARKETING FIRST NAME LAST NAME DATE EXCECUTIVE SUMMARY: This report focuses mainly on ways and techniques for social marketing. Social marketing is a source of creating awareness regarding any essential issue in a society and works for social benefits by means of various campaigns which are usually non-profit seeking.


Awareness regarding syringes to be disposed immediately after the use, to avoid HIV transmission. Here it also involves educating people to observe the laboratory technician or hospital staff whether they dispose the syringe in front of you in the trash can or not. Another health issue is the use same shaving razor in saloons that may lead to catch jaundice or hepatitis infections and skin diseases. (Ewing, 2001) Hence the aim of social marketing is to use commercial techniques for the betterment of society and common people regardless of considering the financial profit. HEALTH CARE INDUSTRY: One of the healthcare industries is a pharmaceutical industry that manufactures drug substances including tablet, capsule, injections, syrups, suspensions, creams and ointments. ...
Download paper
Not exactly what you need?