psychology - Essay Example

Only on StudentShare

Extract of sample
psychology

In that context the recent usage of scare tactics by some sections of the corporate world, media and politicians is an apt example of the usage of psychology knowledge and knowhow to influence public opinion and approach. The Health Debate It is a known fact that the healthcare is an issue of debate in the current American politics. The Obama administration wants to reform the healthcare system. However, there do exist people in the American political and corporate life who do not want these reforms to succeed. These people want the American people to oppose the healthcare reforms. These people are using the psychological weapon of scare tactics to make the people afraid of reforms and thereby oppose them (NPR, 2009). They are spreading the word that the reforms will make the healthcare system like the way it was during the Great Depression, when only the rich afforded medical care (NPR, 2009). In fact the opponents of health reforms are going as far as to claim that the system that these reforms will create will be somewhat like the health system existing in the communist countries. Some of them have gone as far as to say that the proposed reforms intend to convert the American democracy into a communist system. ...Show more

Summary

Healthcare Debate and Scare Tactics Name of the Student Subject Name of the Concerned Professor May 24, 2011 Healthcare Debate and Scare Tactics Introduction Irrespective of the fact that the 21st century is known to be the age of Information Revolution, there is no denying the fact that each and every fact and information conveyed by the media to the public has an unavoidable emotional and psychological issue tagged to it…
Author : novellaokon
Save Your Time for More Important Things
Let us write a custom essay on your topic
"psychology"
with a personal 20% discount.
Find out more

Related Essays

Effect of media violence on children
They occupy a significant and central role in our daily routines and for better or for worse, the impact that mass media has on our lives today is huge considering how it modifies and effects our values, beliefs, behaviours and attitudes. However, the costs of one specific element of the mass media exposure has particularly had a unfavourable effect on viewers and others health.
10 pages (2500 words) Essay
Obedience in social psychology.
Social Psychologists have delved into this and have conducted experiments, the results of which have been astonishing. The aim of this research paper is to try and answer whether obedience really is a desirable thing or is the cost of being obedient, much too great to pay.
4 pages (1000 words) Essay
The Psychology of Marketing
Schultz and J. Kernan. It means that human beings have developed a bond with few tangible things or developed certain tangible valued possession in the external world that is something outside of itself, which provides them a sense of stability, and satisfaction.
8 pages (2000 words) Essay
The Psychology of Marketing
Research scholars have identified that value attached with a product plays pivotal role on directing goals, motives and attitudes of consumer behaviour also motivates customer to purchase the item. Many customers believe that possessing a particular valued item will reflect and communicate their character to external world.
8 pages (2000 words) Essay
marketing@ psychology
Psychology and Marketing, 29(11), 822-835 The authors reveal that e-commerce experts have for a long time worked to take advantage of existing internet technological characteristics to enhance the experience of consumers online. It is imperative to note that the number of online consumers has significantly increased over the years.
4 pages (1000 words) Essay
Marketing Psychology
This is because industry is not just about production of goods; it actually is about the wants, needs and satisfaction of consumers (Levitt, 1960). Understanding of consumer culture helps the industry to achieve these objectives of customer satisfaction leading to its ultimate goal of high profit.
6 pages (1500 words) Essay
European Trade Policy
As it is stated in the article, EU's Common Commercial Policy covers all the main measures affecting trade in goods and services and almost all trade-related issues. Besides, trade-related areas partially covered by the common trade policy include company law, indirect taxation, standards and other technical regulations, and enforcement of intellectual property rights.
9 pages (2250 words) Essay
MCDONALDS Corp.
McDonalds is one of the most renowned brands of the world with the brand being ranked as 10th in the list of most admired brands and the best in its product and service
12 pages (3000 words) Research Paper
Seminar Papers
Afterwards creativity is employed and finally it’s given time to gain momentum. This is achieved through intense advertising in order to familiarize the customers with the product e.g. Pepsi brand (Healey 2003, p.77). Sustainability is the
1 pages (250 words) Essay
The Marketing Mix
In an effort to ensure that, the Sun Chips register a remarkable percentage of sales, the company has designed a marketing mix strategy for the specific product. Worth noting, is the fact that the marketing mix for Sun Chips conforming to the company’s overall
2 pages (500 words) Research Paper
Find out how much would it cost
to get a custom paper written by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT