social psychology

Masters
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Marketing
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Why does the presence of others improve individual performance in some situations but inhibit it in others? Discuss in relation to theories of social facilitation. Introduction Laying down brief history of Social Psychology, it was in the late 1800’s when the concepts of social loafing and social facilitation were introduced…

Introduction

Social Psychology refers to the scientific field that seeks to understand the nature and causes of social behavior. It is a field of Psychology that renders the examinations how the thought, feelings, and the behavior are influence by others whether those people are physically present or not. However, it is also important to know how the Social Psychology differs from other disciplines. Social Psychology, most of the time was confused and associated with folk wisdom, sociology and personality psychology. Laying down the difference between Social Psychology and folk’s wisdom, Social Psychology employs scientific method and the empirical study of social phenomena while the folk wisdom relies on anecdotal observations and the interpretation is subjective. While Social Psychology focuses on the situation and the Social Psychologist are paying attention to the impact of the groups and social environment have on attitudes and behavior. Finally, it is mostly important to distinguish the difference between Social Psychology and Sociology considering the fact that the two have much resemblance. ...
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