StudentShare solutions
Triangle menu

Company Analysis - Research Paper Example

Not dowloaded yet

Extract of sample
Company Analysis

The company’s core and associated brands include Ford, Mercury, Land Rover, Lincoln, Aston Martin, Volvo and Mazda (Ford Motor Company, “About Ford Motor Company”). Vision and Mission Company’s mission statement is reminiscent of a reflection of its core principle, identity, and values. Ford Motor Company operates its business throughout the world and endows with ‘personal mobility’ for the communities. The company is committed to serve the people with enthusiasm. Mission statement of Ford Motors is as following: “We are a global family with a proud heritage passionately committed to providing personal mobility for people around the world” (Missionstatements, “Mission Statement”). Ford Motors offers values for all its stakeholders. Ford Motors focuses on ‘one team’ consisting of all stakeholders such as customers, employees, suppliers, dealers and investors among others. Vision statement shows the future perspective of the company. The vision statement reads, “One Ford: One Team, One Plan and One Goal” (Ford Motor company, “One Ford Mission and Vision”). Strategic Objectives Organizations set up several strategies to operate business efficiently in international market. Ford Motor Company witnessed lots of strategic challenges during recession in the US. In the recent past, Ford Motors has redesigned a coherent business strategy. Ford emphasizes on ‘One Ford’ philosophy. Strategies implemented by Ford Motors Source: (Ford Motor Company, “Annual Report 2010”). Ford Motor Company focuses on meeting the customers’ requirements by providing them quality products. It enhances the efficiency of its plants and processes by adopting advanced technologies. Their strategies are chiefly based on ‘One Ford’ approach. Ford offers high-quality vehicles with global appeal such as ‘fuel-efficient cars’, competent utility vehicles, and ‘fun-to-drive’. They ensure continuous improvement driven by their strong product line. Ford Motors highlights on overall profitability. Ford Motors’ loyalties to excellent fuel economy, stunning style as well as customer-focused technology are demonstrated throughout its product line. Lincoln, one of the associated brands, is under focus to be established as a luxury brand to attain opportunities in the developing markets. Excellent quality, laser-sharp spotlight on client safety and fuel efficiency continue to make Ford Motors a market leader with the US consumers. Ford Motors looks forward to 70% of its development in the next few years to originate from its market segment of Asia Pacific and Africa. Ford Motors also expects to witness sustainable growth in emerging markets of India, Brazil and China (Ford Motor Company, “Annual Report 2010”). Financial Objectives The remarkable decline in automotive industry sales that came together with stiff credit markets along with the expenses associated with the changing business mode put major difficulty on automotive liquidity. Ford Motors witnessed record losses in 2008 during recession. They developed a feasible financial plan to sustain. The basic challenge of Ford Motors to be concentrated upon has been its failure to produce small vehicles in the US that can be put up for sale to generate more profit. Ford Motors informed net earnings of $6.6 billion in the year 2010, an increase of $3.8 billion from the year of 2009. Ford Motors’ ...Show more

Summary

Company Analysis Table of Contents Table of Contents 2 Overview 3 Vision and Mission 3 Strategic Objectives 4 Financial Objectives 5 Company’s Strategy 7 Strengths 8 Conclusion 10 References 11 Overview The paper intends to discuss about a company that is listed on NYSE or NASDAQ…
Author : zhuels
Company Analysis Research Paper essay example
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the research paper on your topic
"Company Analysis Research Paper"
with a personal 20% discount.
Grab the best paper

Related Essays

MBTI Analysis Research Paper
The index describes four different personality traits based on Jung’s psychological theories as they relate to extraversion, sensing, feeling and judging characteristics. The level to which the individual taking the assessment experiences higher volumes of each characteristic determines how excessively one identifies with a certain trait over another.
6 pages (1500 words) Research Paper
Toyota Company Research Paper
Therefore, the core dynamics of Toyota’s marketing which consist of its supreme quality testing, innovation, and its supreme ability to attract a solid customer base. One of the main components of Toyota’s marketing strategy is to focus on supreme quality testing.
3 pages (750 words) Research Paper
Analysis Research Paper On Food Trade
In the United States, high demand for imported foods threatens the economy. There is propensity of the US importing agricultural products or food in excess amounts compared those exported. It is apparent that food imports offer consumers with variety of foods and this enhances competition that maintains considerable food prices.
9 pages (2250 words) Research Paper
Starbucks Company Research Paper
Currently, the company boasts of exponential growth realized over the years, attracting millions of consumers in more 17000 locations in more than fifty countries across the globe. The company’s logo gets its inspiration from the sea. The logo features a twin-tailed siren from the mythology of the Greeks.
10 pages (2500 words) Research Paper
Research Paper based on company of your choice except Walmart
The company was founded by Henri Nestle in the year 1866. Nestle is headquartered at Vevey, Switzerland. The company maintains a diversified product portfolio of Nespresso, Nescafe, Vittel, Maggi, KitKat, Nesquik etc. The company has achieved sales revenue of CHF 83.7 bn in the year 2011 (Nestle, “Annual report 2011”).
9 pages (2250 words) Research Paper
CORPORATE RESEARCH PAPER - Company: IBM
One of its latest innovations includes “New Water Management Program for Netherlands” as on Jun 25, 2013. The company has its business operations flourishing in more than 170 countries, and it also has 70 branches and subsidiaries in total. The branching out of the company leads to international geographic allocation of profits for IBM.
7 pages (1750 words) Research Paper
Computer science & ethics - research & analysis paper
It is witnessed that the maximum portion of companies budget is mainly spend on the software, amplifying the cost. Thus, in order to maximise the profit along with reducing the cost, steps such as
10 pages (2500 words) Research Paper
Company research paper
The largest and most recent merger was with Northwest Airlines in 2010. Richard H. Anderson is the CEO of the Delta, and Edward Bestian assumes the role of company president. The company is headquartered in Atlanta, Georgia, United States.
5 pages (1250 words) Research Paper
Company Analysis
The desire by the organization to reflect more accurately on the demographic diversity of United States population is another propelling factor too. The Strategic planning for diversity is a development which is
9 pages (2250 words) Research Paper
Company Strategy Analysis Research Paper
There are many players in the mobile phone industry today, which represent their abilities to add many new features to the mobile services and are capable to enter new markets with new
9 pages (2250 words) Research Paper
Get a custom paper written
by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT
Comments (0)
Rate this paper:
Thank you! Your comment has been sent and will be posted after moderation