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Marketing Management: Child's i Foundation - Essay Example

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The objective of this study is an evaluation of marketing practices and the marketing mix of the Child's i Foundation. It is one of the UK based charity foundations. This is the one of the leading charities in UK with regard to growth of children's. …
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Marketing Management: Childs i Foundation
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Marketing Management: Child's i Foundation

This study looks into Child's i Foundation that is functioning in UK and Uganda, so now they are thinking of offering their charity activities other than these two states. The charity, which assists Ugandan kids, who have been deserted as a consequence of scarcity, illness and aggression, was ranked 16th in the table. Child’s i foundation is having their strong presence and network in Uganda. But as a charitable organization they have to develop their networks across boundaries.
Aim and Objective of the Charity Foundation:
1) To make North East kids and eventually kids in the UK pleased, well and Safe.
2) Support and promote every person (either adult people or children) who have any type of disorders relating to growth, and their relationships, in any means which is charitable in reference to the law of the UK.
3) Promote and finance study into the cause and heal of development disorders in children in the area of advantage and to publish the outcome of such study.
4) Teach the public in universal and staff in the medical job in particular, about the harms and troubles encountered by those with disorders relating to growth.
5) Promote the regular examination of development and growth criterion by medical experts, at every level, and assist such monitoring by recognizing and creating obtainable on loan or for buy equipment appropriate for the purpose.

Vision of the child i foundation is to take care of the health and happiness of children and youthful populace in North East England to be the most excellent in the United Kingdom.

Mission Statement: Mission of the Child’s i foundations is to help abandoned children and give good care to them and to return them to appropriate families who can assure a better future life to these children. Activities of Child's i Foundation: Child's i Foundation engages into various activities to enhance their charity activities in various countries other than Uganda and UK. Every activity of this foundation is geared in the directions of the development of comfort of the most disadvantaged kids. These consist of: - Education, Counseling, Community Education, Advocacy and Relief/ Aid. All these above mentioned activities of the foundations help to support the disadvantaged children of the country. Transitional home of the Child's i Foundation and family support centre offer superiority short-term care for children; at the same time the social work division of the foundation guarantees all kids an environment of care grows in a loving family. Marketing Mix: Child’s i Foundation is one of the inspirational examples of a charitable trust with commitment at the heart of its tactic. From the start, creator and foremost TV maker Lucy Buck aimed to construct a world-wide society. Marketing Mix and the extent of integration between the elements of the mix help to the wider marketing practices of the organization. Marketing mix consists of Product, Price, Place, Promotion, People, Processes and Physical Evidence. Integration of all these marketing mix of the charity foundation helps to wider their marketing activities. Product: Product of the Child’s i Foundation includes hotels, child care centres and and various other conveniences that accommodate children in their day to day course of dealing. It is the one of the leaders of supplying infant furnishings items in the world. A service means anything which is capable to satisfy the need of the individual. Here the service offered by the foundation ... Read More
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