Precise Software Solutions - Case Study Example

Only on StudentShare

Extract of sample
Precise Software Solutions

However, Precise will not be able to launch in 2000, because it does not have the human resources capabilities including technical personnel and sales team to develop the functionalities and sell product. Even if they try selling it earlier, it could lead to many short-term as well as long term-problems. Precise Software Solutions Introduction Organizations will always want to expand their markets, including the geographical markets as well as the product markets, so they can optimally tap the opportunities that may be available in those markets. When an organization finds that there are optimal opportunities in a particular product market, they will launch new products catering to that market. As new product launch can be the ‘key’ that enables the organization to open the ‘doors’ of success, organization can or need to come up new products or services at regular intervals or at appropriate times. However, one of the key issues regarding new product launches is the functionality of the product and timing of the launch. Background and the Problem Precise’s existing operations Precise Software solutions, located in Westwood, Massachusetts, launched its first product in 1996 called Precise/SQL, which has applications in the performance management market. ...
Download paper

Summary

Executive Summary Precise Software Solutions has plans to launch a new product called Insight, which can assess and manage the entire IT infrastructure of organization. Any newly launched products including Insight can be successful, only if they are launched after all its functionalities have been developed and tested…
Author : cullen65

Related Essays

Case Study Analysis
5 pages (1255 words) Essay
Quantitative and Qualitative Research Methods
4 pages (1004 words) Essay
Strategic Marketing Case Study
4 pages (1004 words) Essay
Case study- Marketing Plan
3 pages (753 words) Case Study
case study
3 pages (753 words) Essay
Video Business Case Report on acQuire Technology Solutions - Case 2
8 pages (2008 words) Case Study
Case Study
7 pages (1757 words) Case Study
Case study
8 pages (2008 words) Essay
New Product Marketing Plan Prepare
3 pages (753 words) Essay
Price-Hike-Train-Wreck - Netflix
3 pages (753 words) Assignment
Got a tricky question? Receive an answer from students like you! Try us!