Guanxi, Cultural Antecedents and Trust Building in Chinese Business Markets - Research Paper Example

Only on StudentShare

Extract of sample
Guanxi, Cultural Antecedents and Trust Building in Chinese Business Markets

The focus in this paper is on the concept of Guanxi, central to the Chinese society. The literal translations of this term could mean 'connections' and 'relationships', but both these translated terms cannot describe the deeper meaning and implications that it actually stands for.The concept of guanxi is no longer confined to China and is accepted in the West also. Guanxi has been defined in different ways depending on the various perspectives. The Chinese construct considers guanxi as a very specific personal connection between two different people. This connection is exemplified by an inherent psychological contract that needs to be followed. The social norms include being committed, maintaining loyalty and ensuring that the relationship is maintained over a long term. Guanxi also has the key characteristics of trust for the parties involved that is developed through long term interactions, reciprocity and self-disclosure.In literal sense, guanxi means connection. When it comes to relationships, this term either refers to the connection between the parties that are involved, or to the connected parties.There are different stages of guanxi - either existent or non-existent, either good or bad, distant or close, deep or superficial and so on. Guanxi can exist between two or more individuals or even between organizations or different networks.It is also necessary to know that guanxi is function in the different spheres of human life, such as the families, friends, and professional groups, political and business. ...Show more


The researcher of this study looks at the concept of guanxi by understanding its cultural roots and connotations. This article illustrates how the philosophy of Confucius has had a deep impact on the way in which guanxi has evolved over the years. …
Author : lconroy
Save Your Time for More Important Things
Let us write a custom research paper on your topic
"Guanxi, Cultural Antecedents and Trust Building in Chinese Business Markets"
with a personal 20% discount.
Find out more

Related Essays

Guanxi and Ethical Judgement
Abstract: The concept of guanxi being a developing concept and used in the Chinese organizational management has been a topic of concern and interest as well for several authors to experiment on. The current study has thus considered the issue and focused on the impacts of the concept in the modern organizations.
9 pages (2250 words) Research Paper
An Exploratory Study of Sanofis Strategy on Employee Retention
The study would aim at answering these research questions: How effective are Sanofi’s existing retention strategies in terms of keeping its existing employees loyal and motivated at work? What are the similarities and differences in the work preferences of baby boomers, generation X, and generation Y employees? What is the impact of equal opportunities for further training and career development on employee retention?
45 pages (11250 words) Essay
Understanding the effective entry strategy into the Chinese market: a case study of Wal-Mart
5.1.2 Summary conclusion The study concludes that there can be no single mode of entry that can be termed right for foreign retailers. The choice of entry would have to consider several other factors such as the sub-cultures, consumer characteristics, the local infrastructure, the regulations, past international experience, competitors in the host country, growth and sourcing opportunities.
49 pages (12250 words) Dissertation
Does Guanxi really matter: How it influences MSMEs in Mainland China
More importantly, it makes an attempt to conclude some strategies for MSMEs in doing business with guanxi network. The discussion departs from prior analyses by not only asking “What is guanxi” but rather “Does it work and how it impacts MSMEs today?
24 pages (6000 words) Dissertation
Exploratory Methods
The preliminary investigation of the research problems is called exploratory research. The aim of exploratory research is to shed light on the situations and find out specific need and objectives which is required in the research. It is very useful when a researcher wants to understand the situations and identify the alternatives before conducting the research.
4 pages (1000 words) Research Paper
International Business and Cultural Diversity Case Study
modern business world, the interaction between cultural change and the existing company socio-economic-political changes cannot be taken lightly (Bode 2008). The business environment is constantly being affected by these changes, and it is, therefore, important for an in-depth study of these effects especially in relation to international business to be carried out (Aswathappa 2010).
8 pages (2000 words) Essay
Marketing Strategies Implementation
14 4.0.1 Application of product based management model 14 4.02 Application of the marketing strategies 16 Place 17 Promotion 18 5 Outline of the research plan 18 Reference 20 1.0 Introduction Marketing strategies are developed after careful consideration of external forces and internal strength of the organization to counter such external forces (Aaker, 1991).
14 pages (3500 words) Assignment
Guanxi in China
Guanxi in China 1. Definition of Guanxi Guanxi is a Chinese term that refers to the approach of generating networks or relations, so as to get personal favors. It builds a complex extensive affiliate network which is vigorously, carefully, and creatively nurtured by the Chinese people.
7 pages (1750 words) Essay
Smoke detectors
As a point of departure the fundamental political risk facing most of the multinational companies engaged in the smoke detectors industry in Chile is the judicial unpredictability on matters concerning
2 pages (500 words) Essay
Foodmaster case
At this, juncture marketing and strategic management have become indispensable aspects of business management process. This case study tries to
12 pages (3000 words) Case Study
Find out how much would it cost
to get a custom paper written by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email