• Home
  • Subjects
  • Marketing
  • Using the ratios to analyse a company of their own choosing, as also report on the chosen companys recent business performance, strategic decisions and financing decisions.

Using the ratios to analyse a company of their own choosing, as also report on the chosen companys recent business performance, strategic decisions and financing decisions. - Essay Example

Only on StudentShare

Extract of sample
Using the ratios to analyse a company of their own choosing, as also report on the chosen companys recent business performance, strategic decisions and financing decisions.

ervices are available worldwide through retail and online stores, by direct sales force, and by third party cellular network carriers, wholesalers, retailers, and value-added resellers. Customers include end-consumers, small and medium-scale businesses, and institutions including education, enterprises and the government (Apple Form 10-K 2012).
Apple’s business strategy is to leverage its ability to innovate and develop its own operating systems, hardware, applications software, and services, and to integrate these into a seamless portfolio of new products and solutions. It continually invests in research and development, marketing and advertising. However, its main strategic advantage is the integration of its various hardware and software products, allowing customers to discover and download applications and books through either Mac or Windows-based computers or iOS mobile devices, allowing for ease of access and thus more frequent sales. Apple offers strong support for third-party hardware and software products and digital content that complement its offerings, thereby broadening its customer base and enhancing brand loyalty (Annual Report 2012).
Table 1 is the Apple competitor and industry profile provided by Yahoo Finance for investors in the stock market. Apple dominates the PC Industry in market capitalization, revenues, earnings before interest, taxes, depreciation and amortizations, operating margin, net income, and earnings per share. It has an advantage over Google in its price to earnings ratio, being only half as expensive for every dollar of earnings (11.33 times for Apple compared to 22.08 times for Google). Apple’s stock price has some upward leeway, because its earnings per share growth rate is high compared to its price, yielding a low price to earnings growth ratio (PEG). An investor would therefore be interested in Apple for its stock value appreciation.
The foregoing competitor comparison was included to situate the performance ...
Download paper


(hereafter referred to as Apple) designs, manufactures and markets mobile communication and media devices, personal computers, and portable digital music players. It sells a broad range of related software, services, peripherals, networking solutions, and…
Author : linwood82

Related Essays

Coca-Cola Company
This paper stresses that Coca Cola’s strategic marketing and management plans catapults the entity as one of the world’s popular non-alcoholic beverages. The research centers on the history of Coca Cola. The research includes producing a financial statement analysis of Coca Cola America. The study incorporates the similarities and differences between the production processes of both Coca Cola America and Coca Cola Mexico. Coca Cola’s strategic marketing and management processes precipitates to the company’s current financial leadership in the non-alcoholic beverage market segment.
11 pages (2761 words) Research Paper
Consumer behavior and pruchasing decisions
It is only through this manner that the understanding between the business world and the consumer can transform into a profitable venture. Customers need the business world to understand them and avail to them what they want. On the other hand, the players in the business world need the resources that the consumer has in order to turn in a profit. Hence the concept of understanding the marketing stimuli is a mutually beneficial affair. This paper then discusses this concept through an analysis of the marketing dynamics and the marketing stimuli in the need to anticipate and fulfill the...
11 pages (2761 words) Essay
Buying Decisions of the Parents
Older children exerted greater influence on their parents; a child’s gender was not a significant factor that influenced their parents’ buying decisions.  Researchers have suggested that, the “family as a consuming and decision making unit is a central phenomenon in marketing and consumer behavior” (Commuri& Gentry, 2000, p. 1). Since the late 1960’s, marketing managers have identifiedthe central role of the family in decision making and consumption of products (Assael, 1998);family units havebeen at the center of interest of marketers and academics in the line of marketing...
25 pages (6275 words) Essay
Choosing an existing company, write a BUSINESS REPORT which recommends a marketing strategy and tactics for a new product or bra
The demographic profile chosen for the products of Soul Mate are boys and girls both aged between two to eighteen. The name itself presents the affection towards the kids. The company is in the market for the last four years. The primary markets are USA and Canada. The lion part of the revenue comes from the US market. The company is one of the most innovative toy making companies in the market. The sell their products through exclusive Soul Mate stores across The USA and also through some selected retail outlets in US and Canada. The company is relatively new in the segment. However, it is...
10 pages (2510 words) Essay
Report on the recent performance of Bank of New York Mellon
The banking entity is also one of the largest asset managers in the world managing USD 1 trillion of assets in its business. The bank of New York Mellon has an employee base of around 50,000 working in more than 100 markets throughout the globe. The Bank provides global financial services for corporations, institutions as well as the high net worth clients. The main functions of the bank are servicing and managing the financial assets of the customers. The banking corporation provides excellent asset management, wealth management, treasury services, asset management and services and clearing...
11 pages (2761 words) Essay
Analyze a companys online strategies.
This one of the reason the ships are popularly known as fun ships (Carnival Cruise Lines, 2012).
5 pages (1255 words) Research Paper
Using an example of your choosing, critically discuss the impact of boycotting campaigns on your chosen international company,will upload a file of specific questions later
This paper will discuss the effect of boycotting campaigns on an international company. It will elaborate on types and definitions of consumer boycotting and consider how it affected the international company. Finally, the essay will look at the principle strategic elements affected by the boycott.
12 pages (3012 words) Essay
Got a tricky question? Receive an answer from students like you! Try us!