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Apple, Inc. Business Analysis

Apple Incorporation was established in the year 1976 by Steve Jobs and Steve Wozniak and has its head office in California. The company enjoys a well reputed history over quite an extended period in the field of manufacturing, designing as well as in marketing. These mentioned services were offered in relation to personal computers along with the associated services software, networking solutions and peripherals across the globe. Presently, the company has been observed to benefit from a market share of above 87.3 percent in the global automotive market with regard to its MP3 players and iPod along with its products related to personal computer. The mentioned products named Macintosh was found to command its share to around 2 percent in the global Personal Computer market. Apart from iPod, Apple also indulges in designing, marketing and developing the associated accomplices as well as services. The company even deals online in music stores along with making available its software related to iTunes in Windows as well as Mac OS. The music store operated by the company online has a strong legal presence in the download market and dominated it by around 70 percent. The company even offers products as software for the reason of offering information to the students. In addition, the company offers other additional third-party computing products as well as supplies in a wide range (Lin, 2005). The financial position of the company Apple is compared with two other companies in this paper so as to ascertain its financial health based on the income statement, cash flow and balance sheet. The two companies with which Apple would be compared are Dell and IBM. With this concern, the balance sheet, income statement and the cash flow statements of Apple Inc. has been studied in order to ascertain the financial health of the company. Financial Comparison & Review In its current performance, Apple recorded a net income of $25,922 million and the cash generated from the operating activities amounted to $37,529 million which depicted a huge increase compared to its previous year, 2011. The net revenue of the company was also recorded to be $28,270 million, increasing by a huge margin from the previous year that is 2010. The total assets had also increased remarkably in contrast to the previous years. Furthermore, a huge increase in the goodwill of the company was also recorded which proved to be a favorable indication for the company. The total equity was observed to depict an increase compared to the previous year (Apple Inc, 2011). Therefore, it could be inferred that the company displays a strong financial position currently. It was observed after studying the financial statements of Dell that the revenue of the company increased by a significant 16 percent. The revenue amounted to $61.5 billion in the year 2011 which was recorded to be the highest increase in the history of the company. It was ascertained from the balance sheet and the cash flow statement that the net cash derived from the various operating activities increased substantially. A rise was also recorded in the assets of the company along with a sharp increase in the overall stockholder’s equity. The operating profit or revenue of the company is considered to be the fundamental source of capital for supporting its regular business functions. Therefore, the increase in the net cash from the other operating activities would prove beneficial for the company. The cash flow from the operations was determined to be $4.0 billion which again depicted an increase from the previous year that is 2010. The increased returns from the cash flows played a vital role in helping the company to increase their competencies along with attaining fresh competitive advantages. The net income of the company was ascertained to be $2635 million which showed an increase from the previous years. Therefore, it can be stated that the financial health of the company is quite favorable for its growth (Annual Reports, 2011). The financial ...Show more


Apple Incorporation was established in the year 1976 by Steve Jobs and Steve Wozniak and has its head office in California. The company enjoys a well reputed history over quite an extended period in the field of manufacturing, designing as well as in marketing…
Author : raymundo19
Apple, Inc. Business Analysis essay example
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