The health facility embraces the people from this wide and diversified culture all interested in harmony of Singapore (Damai Spa Singapore n.d.). Damai symbolizes the peaceful and harmonious coexistence of these various cultures as practiced in Singapore. Numerous services are offered at the Damia Spa. The Spa treatment offers customers services that are beyond their expectations and that they would enjoy. The naturally beautiful and serene environment ensures that the patients enjoy their stay in the Spa. Damai Spa offers treatments that are based on the different healing philosophies (Damai Spa Singapore n.d.). This makes the patient get customized treatment and services depending on their traditional beliefs and practices. The traditional Chinese medicine ensures balancing by unblocking the vital energy. The Malay Jamu philosophy heals by the use of herbal and natural well being. Moreover, the European spa therapy energies the body connection while the Indian ayurveda purifies and detoxify the body (Zeithaml & Mary, 1996). When customers attend treatment at Damai Spa, they are guaranteed other supplementary services. These include the provision of a robes and scandals for comfort. Secured lockers will make the patients keep safe their personal belonging even though the management is not responsible for the losses (Damai Spa Singapore n.d.). The Spa further prohibits smoking and drinking in the premises to ensure patients enjoy tranquility and peace. In addition, the spa etiquette enables the patients to shower before body checks and Damai Spa has the fitness center that is geared towards wellness enthusiasts while looking for innovative ways that restores balance in the lives and for total rejuvenation. The fitness center includes yoga, bollywood, capoiera and hip hop dance. All these enables the customers to engage in fat burning, strengthening exercise and provides professional advice on nutritional and healthy lifestyle. To supplement the fitness center, recreational facilities like swimming pool, studio, badminton courts, and oasis poolside restaurant are available (Damai Spa Singapore n.d.). The marketing of services requires customization of services and this explains why the wellness center offers attention to each member (Vedulla, 2005). Special fees charged attracts customers and affordable to the members. The technology wellness key is easy to use by the members and stores data that is communicated to the gym equipment. The key can also guide the members through each exercise hence a training strength. In addition, Damai Spa salon services provide a variety of services. These include hair cut, hair color, shine lights, and hair permitting and hair treatment at affordable rates. This wide variety ofi services makes customers have selection choice and therefore enhancing their satisfaction. The services are charged at different rates, which make the spa serve various classes of people. The salons are situated in natural and serene environments that ensure comfort and satisfaction. In all the categories of services that are provided, Damai considers the diverse nature of people’s values, customs, and rituals. These diversities are blended in a manner that ensures harmony of the four-wellness philosophies. The Damai couples journey a selection and seasonal fruits served and herbal tea
MARKETING SERVICES OF DAMIA SPA Date Damai spa was founded is Singapore by the people of Chinese, Malay, Indian and European desert as reflection of the harmony of Singapore people. The Spa was built in a harmonious community, combining cultures and fostering peace of the our diverse people an cultures…
In broader sense service also refers to economic activities which tend to create added value as well as provide benefits for its customers. Thus service marketing is defined as a sub field of marketing and deals with both B2C and B2B services (Gilmore, p.
Development of marketing in financial service sectors has been quite sluggish. It was further observed that for a long period of time the industry was seen to be primarily product led. The financial service sector has been growing at the fastest rate in the UK economy (Ennew & Et.
SBNY also purchases, securitizes as well as sells the portions that are guaranteed of U.S. Small Business Administration (“SBA”) loans. “Products of Signature Bank includes deposit products like checking accounts, money market accounts, escrow deposit accounts, lockbox accounts, cash concentration accounts, certificates of deposit and other cash management products” (About Signature Overview, 2011).
009 Assets ? ? ? Long term Assets Fixtures and Fittings & equipment 275000 Motor Vehicles 26000 Total Fixed Assets 301,000 Current Assets Stock 67600 Bank 33000 Trade Debtors 31000 Total Current Assets 131600 Total Assets 432600 Liabilities and Owner’s Equity Owners’ Equity Capital 1360000 Net Loss (840900) Total owner’s Equity 519100 Current Liabilities Trade Creditors 45500 Drawings (132000) Total Current Liabilities (86500) Total Liabilities and Owner’s Equity 432600 Format (Black, 2009) Task 2: Break-even point= fixed costs = ?
Starting from lodging to gaming and entertainment the hospitality industry uses various channels to discern the guests with memorable experiences. This is done in order to provide a pleasing experience to the customers so that they in turn can provide referrals to other potential customers and can themselves provide repeated visits.
Finding both advertisements in ____________ magazine proves that these brands have certain similarities concerning their target market. On the other hand, each of them has its own qualities and characteristics that are distinctive of each company which is illustrated in their advertisements.
nge is considerable, not only for its hard-to-please customers, but more so because Electtrico is in the business of consistently creating an intangible that demands quality but defies demarcation.
The marketing of a service such a fine-dining is acknowledged by marketing
The financial service sector has been growing at the fastest rate in the UK economy (Ennew & Et. Al, 1995).
Marketing of the financial service is quite a recent phenomenon even in developed nations of the world. The financial services industry