Mobile Application for City Target

Mobile Application for City Target Case Study example
Undergraduate
Case Study
Marketing
Pages 3 (753 words)
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Name Course Institution Date Mobile Application for City Target The world has undergone a series of revolutions. One of the most conspicuous revolutions is technological advancements. Over time, the word has moved from a slow paced to a fast spaced system of running things…

Introduction

E-commerce is an area that has grown tremendously. People can carry out transactions online. Various businesses have gone online for a number of reasons. First and foremost, e-commerce provides one with a platform to reach a larger customer base. A customer can purchase items from a different country from the comfort of their couch. This is made easier by the fact that internet users can access the internet from their mobile phones. For this reason then, it is crucial for businesses to create an online mobile application system that will ensure quality service provision to the customer. City Target is a state street store that deals with a range of products amongst them food, clothes and other household items (ABC, p.1). Through an online business system, the store is set to increase its profit margin. Through the use of a mobile application system, the store stands a better chance of easily reaching more of its customer. Specifically, looking at the professional clothes sale, the store can implement several options that can contribute to better service delivery. Online clothes shopping can prove to be challenging since a shopper has to take into considerations many things. Unlike physically shopping for clothes, with online shopping, a customer cannot try out the clothes to see whether they fit well or determine the material’s texture and whether it is to their liking. ...
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