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Charity and Technology Paper - Essay Example

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Charity and Technology Paper

………………………………………………………………………………….6 Investment Recommendation……………………………………………………………………...7 Conclusion………………………………………………………………………………………...8 References…………………………………………………………………………………………9 Appendices……………………………………………………………………………………….10 Introduction The following paper includes the discussion about the preparation of Smartphone application for the purpose of raising funds for a charity named CRY (Child Rights and You). The paper includes the description of the smart phone application and the description of its functionalities. The paper also discusses about the marketing mix and the marketing process that will be used in order to promote the product or application for raising more and more funds for the Charity. The paper also includes the STP process to be applied for the application and the environmental analysis for the evaluation of existing environment. CRY CRY is a nongovernmental organizations working for the development and rights of poor children who are the victim of illiteracy, malnutrition, and social menace and so on. The main objective of CRY is to bring the attention of society towards these suffering children and gather funds to help them financially and provide them food and shelter and also work towards eradicating this condition of poor children. Product Smartphone application The Smartphone application to be prepared by the programmer will be related to the communication platform which will provide quick access to different social networking websites and allow individuals to use the application for chatting on these websites using the Smartphone. Due to the wide popularity of the social networking websites and high trend of people accessing them on their Smartphone’s, the application will be highly used by people around the globe. The application once used will pay some amount of funds for the charity from the individual registering for the application. It will also pay some part of the monthly charges that the user will pay for using the application. There will also be an option for direct donations to the charity (Harty 2009). The application will also include the video chat feature which will help to popularise the application. The application will also include direct links related to the charity CRY, and on every start up of the application an advertisement of the charity will be flashed in order to promote individuals for giving donations to the charity. The Smartphone application will also include the feature of direct access to the CRY website and different videos and pictures will be flashed on the ...Show more

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University | Word Limit:1519 Date: 21st April 2012 Assignment Topic: Charity with Technology Candidate Statement I hereby declare that this assignment is my own work and any use of materials from other sources has been referenced accordingly. Candidate Signature: Date: Tutor Statement I hereby confirm that this assignment, to the best of my knowledge, is the candidates own work and they have not collaborated in the production of this assignment with any other person…
Author : stiedemannlilli
Charity and Technology Paper essay example
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