Organic Food

Organic Food Essay example
Masters
Essay
Marketing
Pages 7 (1757 words)
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Organic food products are products which are produced without conventional fertilizers, pesticides, biotechnology, irradiation, growth hormones, antibiotics, genetic engineering and artificial ingredients. …

Introduction

Almost all food stores now carry organic food. The popularity of organic food stores has increased because of its rapid demand all around the world. “The Annual sales of organic products in the United States are topping anywhere from $16.3 billion to $29.7 billion”. (Selvon, 2012) The demand has increased due to its several benefits. Grocery retailers who consider the consumer interest and reasons of rise in organic food consumption can eventually become market leaders. They are considered to be more nutritious, protect from harmful diseases, promotes well being and protects the environment. The National organic program was developed on 21st October 2002 and is a program for developing organic standards. It comprises of representatives from several categories such as farmer, retailer, processor, scientist, environmentalist and certifying agent. The USDA organic logo is an easy way to recognize organic products for the consumers and feel con?dent that they are purchasing a product that is pure and meets standards. The foods covered under current organic standards are fruits, meat and poultry, legumes, livestock feed, nuts, seeds and so on. Organic certification systems mostly have elements such as: 1. Standards: Standards must be clearly formulated and communicated among all parties. 2. Contracts and legal framework: Contracts and Legal framework should be bound by a legal system and written agreement. ...
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