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Operational Management Issues for Services - Essay Example

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Masters
Author : ukassulke
Essay
Marketing
Pages 8 (2008 words)

Summary

Operational Management Issues for Services Introduction The conception of operations management is fundamentally described as the procedure which alters as well as combines different resources that are made use of in the production system of a particular organisation…

Extract of sample
Operational Management Issues for Services

The organisation generally offers next day gift delivery service throughout the United Kingdom and also in the overseas business market. However, in recent times, new market players have considerably entered into the business market of Pinnacle due to increased market competition and thus the organisation is quite concerned to reconsider its superior market position. The chief vision of Pinnacle is to remain as the topmost brand as well as the first choice of gift delivery service for the customers. In this particular paper, a comprehensive analysis regarding the business operations that are performed by Pinnacle in relation to the business goals as well as the levels of customer service of the organisation will be taken into concern. Moreover, certain alternatives that might enhance the business operations of Pinnacle, suggestion of suitable options along with covering implementation issues and depicting appropriate recommendations for Pinnacle will also be addressed. A Critical Review of the Business Operations of Pinnacle The crucial business function of Pinnacle is generally associated with offering gift delivery service throughout the UK and also in the overseas regions. The majority of the sales of the organisation usually arrive from next day gift delivery service. ...
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