Federal Express (Canada) - Case Study Example

Only on StudentShare

Extract of sample
Federal Express (Canada)

Table of Contents Executive Summary 2 Background 4 Statement of Problem(S) or Issue(S) 5 Situation Analysis 6 Analysis of Alternatives 8 Recommendations 9 Implementation or Action Plan 9 Reference 10 Appendices 11 Background Desktop Innovations (DI) is recognized as one of the renowned organizations operating in software sector, which enhanced at a rapid pace in this era of globalization and industrialization. The underlying cause of this fact is high level of incorporation of information technology (IT) and automation in every aspect of business operations. This has facilitated the organizations operating in this sector like DI to augment its productivity and profitability (McDougall & Dorken, n.d.). According to the evidences provided in the case scenario, it can be observed that to enhance the corporate image and brand loyalty, DI attempted to display its software products in the trade show organized in Charlotte in North Carolina. This might also facilitate DI to attract new array of customers, leading to amplification of its dominance over other competing corporations of the similar industry. ...
Download paper

Summary

Federal Express (Canada) Executive Summary The assignment briefly describes the organization of Desktop Innovations (DI) and its position in the market of Kitchener in Ontario. It also includes the problems or issues experienced by DI while transporting the software packages from Kitchener to Simpsonville of South Carolina in order to display its products in the trade show organized in the market of South Carolina…
Author : rippinmarlen

Related Essays

Federal Express Canada Case Analysis
Hence, the company must immediately respond to these issues in order to ensure long terms sustainability. Logistics computerization is one of the most recommendable policies for the FedEx to improve its logistics and customer service operations. The company has to raise additional finance. It also has to recruit more skilled employees to implement the planned changes. Finally, the FedEx should develop potentials systems to monitor the performance efficacy of the implemented changes. Background Federal Express or FedEx is a North American shipping company notable for its ‘fast response to...
5 pages (1255 words) Case Study
Federal Express Canada Case Analysis
Contents Contents 3 Background 4 Statement of Problem(s) or Statement of Issue(s) 4 Situation Analysis 5 Marketing Mix 5 SWOT Analysis 6 Environmental Analysis 7 Analysis of alternatives 7 Recommendation(s) 7 Implementation or Action Plan 8 Reference 8 Background The case study revolves around FedEx’s customer service that it provides to its customer and need of assistance provided by the customers care. FedEx is one of the leaders in the air express cargo transportation and its business is based on the philosophy that “when people are placed first they will provide the highest possible...
5 pages (1255 words) Case Study
Macro environment forces of CANADA
The rate of urbanization in the country stands at 1.1% even as the net immigration rate stands at 5.65 migrants per 1000 individuals according to the CIA (Indexmundi, 2012). The country has a high literacy level with about 99% of the population aged at least 15 years being able to write and read. The Canadian population comprises persons of diverse ethnic backgrounds. The main ethnic groups and their proportions in the population is as follows: French origin (23%), British Isles origin (28%), Amerindian (2%), mixed backgrounds (26%), European (15%) and Arab, African and Asian (6%) according to...
3 pages (753 words) Research Paper
The Federal Reserve
The effectiveness of the role of the Federal Reserve System lies in the monetary policies of the bank. The responsibility of designing appropriate monetary policies is bestowed on the Federal Reserve System by the Federal Reserve Act in order to ensure availability of money and liquidity in the economy and to arrange for provision of affordable cost of credit in order to fulfil the national economic goals. The monetary policies of the Federal Reserve System are aimed at sustaining the level of productivity and create a balance between the supply and demand. The responsibility of the Federal...
8 pages (2008 words) Essay
Marketing Strategy for Business ''Express Star''
The company is looking for ways to use the brand value of MNA and gain trust held within the market it serves (Andereck, 2005). At present the company is setting up a new business arm completely different from the present business units. It has decided to open up a new recruiting agency by the name Star Employment Service. Other than that there are plans to build new revenue streams, which will either complement the existing media products or will lead to new business opportunities away from the traditional business model (Abratt et al. 2011). The present research paper endeavors to produce a...
24 pages (6024 words) Essay
Marketing Analysis Report
The company offers a range of products, in the form of flight transport services to passengers worldwide, both from Canada to different parts of the world, and vice-versa. The company products solve a range of individual, organizational and societal problems, through offering schedule flights to individuals who are seeking to travel to different destinations of the world, thus solving a societal problem. It also offers other individualized services such as cargo services to individuals and organizations dealing in the cargo business (Mills, 2006). The company also offers specialized Air Canada...
3 pages (753 words) Essay
FedEx Express
FedEx started its business long back in 1997 as a logistics services company which specialization was import/ export division with the name FDX. But it started its full operation in 1998 after the acquisition of Caliber System Inc. After that it started ground services with express shipping. Caliber handled the small package ground service and RPS; Viking Freight handled the less than truck loads throughout the western United States, Roberts Express handled the shipping services, airfreight services between Caribbean and United States handled by Caribbean Transportation Services. For...
4 pages (1004 words) Essay
Got a tricky question? Receive an answer from students like you! Try us!