First Draft about crepe restaurant in Japan - Essay Example

Crepe Restaurant in Japan Introduction The introduction of Crepe Restaurant in Japan is a magnificent thought based on the view that Japan is a developed country that enjoys diversity. The restaurant founder is also known to have some roots in Japan. Therefore, he is well verse with the Japanese market. Crepe restaurant will offer the Japanese an opportunity to sample more food products for their consumption. In addition, it will offer a range of meals for breakfast, lunch, dinner, as well as variety of desserts.

Political RiskPolitical risk is a reality in the restaurant business just like other businesses in Japan. Japan has been confronted with a fiscal dilemma in its budgeting; therefore an increase in taxation in order to meet the government expenses will be inevitable. On the other hand, establishing a business in Japan is accompanied by diverse legal requirements, some of which are difficult to obtain. The licenses are not only expensive but also a rigorous process is involved in their acquisition.

Another politically motivated aspect is the continued deflation, which could cause the bank of Japan to engage in purchase of more government bonds, which could present crises. Political instability including mass protests and strikes can cause the closure of restaurants hence causing a reduction in the amount of profit that could have been obtained. Another risk is competitiveness with companies that have political backing. In so doing, such companies are able to source raw materials at a friendly price and ends up reducing the cost of their foods and drinks.

This is a form of unfairness in competition. If there is lack of political goodwill, the restaurant can fail to stand irrespective of the high level of investment. However, the Japanese government is very stable hence, political risk is minimized. The political risk of doing business in Japan is relatively low compared to other regions (Sigurdson 469). Therefore, Crepe will stand the torrents of time to emerge a successful restaurant in Japan if unprecedented political activities do not occur.

The government encourages businesses in Japan in order to steer economic growth in the country.Social OrganizationsThe Japanese are more inclined to existing in groups. This is founded on the emphasis on what the Japanese call amae. This is a concept relating to the social being as well as individual beliefs. It entails looking at others as a way of being socially interdependent. As young children grow, the concept of working and living together is instilled (Kepler, P., Royse & Kepler, J. 170).

Therefore, a group forms the core of Japanese cross-cultural interactions. The social classes in Japan are not very distinct. The gap between the rich and the poor is relatively small. In addition, the society is quite homogenous with little of religious and ethnic differences. Most of the Japanese fall under the middle class. This means that with good marketing, the restaurant will attract diverse groups of people. The groups are still prevalent among them hence there occurs some social stratification based on the position held in a group.

As opposed to the traditional families, which were extended, Japan has embraced more of nuclear family where there is the father, the mother and the children (Colombia University 1). This is the trend in the modern families though the attractions to the extended family are evident. Aspects of group setup are evident within the family structure. There are diverse subcultures that have emerged in Japan over the years. Such include the Gyaru, which has embraced much of western culture. Others include the Hashiriya, Ero Kawaii, Otaku, Hikikomoru, Lolita, Cosplay, and Visual kei among others (Noma 6).

The development of these groups has created diversity and embracing of other cultures. This means that at the restaurant foods from other cultural backgrounds will have a few enthusiasts but due to the conservative nature of the Japanese majority of the foods at the restaurants will have to be local based. Works CitedColombia University. Contemporary Japan: Culture and society. 2004. Web. 23 September 2014. http://afe.easia.columbia.edu/at_japan_soc/common/all.htmKepler, Phyllis., Royse, Brook and Kepler, John.

  Windows to the World: Themes for Cross-Cultural Understanding. Glenview, IL: GoodYearBooks, 1996. Pp.168 - 171.Noma, Hiroko. "How Unique is Japanese Culture? A Critical Review of the Discourse in Intercultural Communication Literature."Journal of International Education in Business 2.2 (2009): 2-14.Sigurdson, Jon. "Japan and China in the World Political Economy." The China Quarterly.186 (2006): 469-70