Home Depot vs Lowes

Home Depot vs Lowes Research Paper example
College
Research Paper
Marketing
Pages 3 (753 words)
Download 0
Home Depot Versus Lowe’s Customer Service and Advertising The mission statement of Home Depot reveals that the company has a competitive advantage because of the excellent services it offers to its customers. The first core value of Home Depot is to offer excellent services to its customers…

Introduction

Additionally, Home Depot goes beyond its mission to support sports, charitable organizations, and community projects. This has boosted its customer base and public image. Comparatively, Lowe’s vision aims at improving its operations to provide customer focused services and products. The company is still in the process of offering best services to their clients. From the year 2011, Home Depot has geared its efforts towards a better customer relationship management (CRM), which help in understanding and servicing the customers. First, Home Depot delivers as promised. Their lead-time for a delivery is as minimal as possible. Although they hire installation services like all other competitors, Home Depot have adopted good values of making a promise and fulfilling it on time. An article on seeking alpha website quotes a customer who received an installation of three appliances from Home Depot in one day. In fact, in three hours everything went as arranged (“Seeking Alpha” web). From their website, “Home Depot offers national installation services through pre-screened independent contractors for products ranging from floors to roofs, windows to water heaters, and kitchen cabinets to vinyl siding” (Home Depot web). Lowe’s is an equal competitor of Home Depot but has a longer lead-time for their deliveries and is unable to arrange installation of appliances on the same day. ...
Download paper
Not exactly what you need?

Related papers

China-home for Apple or Samsung
The study would include an analysis of the market that would also include a comparison of the marketing mix of Apple with Samsung that is a core competitor for the company. The study would further include an analysis of the existing academic literature on the aspect of marketing communication. A section would also be devoted towards analysing the ethical aspects in marketing communication.…
Social Media Metrics - Home Depot Inc.
Firstly, a description of the various types of social media campaigns that the company is currently engaged in is explored. Further, a description of various major metrics that it should be monitoring is provided. The various platforms and tools that it could use to capture data are also described together with ways through which it can use data to develop as well as improve a social media…
IPAD VS TABLET
This product has the best Ios application store which facilitates wider selection (Stanton's). IPad as compared to its competitors has continued to improve its products coming up with varieties. These generational have additional improvement and tweaks enabling it to being the best tablet. The existing and the prospective consumers always expect new and additional features on the IPad thus…
take home exam
The attitude of the customers also gets influenced by the promotional activities carried out by the company such as advertisement. Irrespective of the nature of the customers, it is the duty of the marketers to properly understand the needs of the customers. In doing so the marketers would be able to develop goods or services which would meet the need of the customers a lot more precisely than the…
The Home Depot in Chinese Market.
With this, home improvement comes up and there are numerous stores and companies that supply products and advice on how to make one’s home better by installing additional hardware and items to it. This is widely appreciated throughout the world, but in some cases it is only done by contractors based on the economic status of the people involved. One such company that provides these supplies Home…
Home Depot
Home Depot operates with contracts, establishes credits with the bank, which provides it opportunities to work effectively in the long run (Magretta). In home improvement industry, it is prior for companies to anticipate with the changing market trends and knowledge (Harrison and John). Home Depot is effective to anticipate with the changing trends in the market and retains their customer. For the…
A hotel company I can call home
Corporate Offices The company’s headquarters is based in the US, in Atlanta Georgia, on 4445 Willard Avenue, Suite 800 Chevy Chase, Md. 20815. The company runs other 80 luxury hotels and restaurants in 26 countries including Austria, Canada, Bahrain, Chile, Egypt, China, Cayman Islands, Germany, Indonesia, Italy, Ireland, Korea, Japan, Mexico, Malaysia, Portugal, Oman, Qatar, Puerto Rico, Saudi…