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Running head: COMPANY ANALYSIS Company Analysis (Student Name) (Instructor’s Name) (Course Name) 23rd October 2012 Introduction Stiff competition that is experienced by local and international firms calls for adequate measures to maintain the productivity of the employees and reduce labor turnover that has affected the profitability of some companies.
Bowen and Radhakrishna (1991) define motivation as a force that makes an organism or a person to respond. Thus an effective manager must be aware of the various factors that induce his or her employees to behave in a certain way. One of the significance theories that early managers adopted in their management was related to the appetitive function. According to this theory, the result of motivated employees which is the outcome of the forces and stimulus provided by the employers is brought about by imagination, memory as well as perception. According to James (2010) in his article on understanding employee’s motivation, staffs are not only motivated by salary increment but also by other factors such as more responsibilities, training, and shifts among others. Additionally, James (2010) covers the Hawthorne studies that sought to indicate the significance of human relations to the managers especially in focusing at the motivation and the needs of the employees. Two major ways that GM can emulate to maintain a productive work force is through provision of extrinsic and intrinsic motivators. Intrinsic factors include recognition of the hard working employees. ...
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