Analyst Management Summary Report of Vodafone UK. - Essay Example
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Analyst Management Summary Report of Vodafone UK Table of Contents Overview 3 Company Profile 3 Financial Summary 4 Financial Ratio Analysis 5 Company Growth and Strategy 7 Market Competition 8 Risks 11 Recommendation 11 References 13 Appendices 15 1.Income Statement 15 2.Balance Sheet 17 3.Financial Ratios 20 Overview This paper would attempt to assess the financial health of Vodafone Group PLC, by evaluating its financial performance, its market position and its future strategy…
A business audit refers to the analysis of a select retail outlets sample by collecting information and data on the sales, demographics, efforts at promotion and other aspects of a retail business. Retail audits are usually specialized services offered by firms or individuals as a subscription service.
This paper analyses Vodafone's growth through acquisition and integration of acquired units with a focus on how it coordinates its business strategy on a global scale. Pre-acquisition rationale of vodafone Vodafone targeted companies that would fit its acquisition strategy this was achieved by targeting companies that were already established in its domain of telecommunications (Risberg, 1999, P.75).
Cost Reduction Strategy. Vodafone has been well-known for minimising their cost by dropping their operating expenses. Their cost reduction strategy helps to provide ‘scale benefits’ by optimising working and capital expenditure. Vodafone implements a series of cost programs which helps to minimise the operating costs.
It is a multinational conglomerate which operates in more than 30 countries all over the globe. The name Vodafone was derived from voice datafone selected by the organisation in order to offer the customers the facility of voice as well as data services within the mobile phones.
Vodafone Group is one of the largest mobile companies in the world. Vodafone was started in the year 1985 and within 28 years they became one of the global leaders in the business. They have more than 400 million customers around the world. They are operating in more than 25 countries and they are in partnership with more than 50 network providers.
Because brands are now acknowledged as part of a business capital, they must be exploited. This is the province of strategic brand management: that is how to generate value through proper brand management (Keller 1992, pp. 20). Building a strong brand can lead to the generation of numerous financial returns to firms, and has thus become a top concern for many businesses.
KLM airlines has launched its Golf-themed social networking community. The company organizes offline club events for its members and offers them many free benefits including free airport transfers…………………
Consumer promotions target end consumers and they are utilized by retailers to increase product sales (Boykin, 2013).
In order to develop a brand, a manufacturer can use consumer promotions, such as, cash refunds, coupons,
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