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SWOT Presentation - Research Paper Example

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SWOT Presentation

Each village has a major subtropical swimming paradise that is heart to its activities with a constant temperature of 84 degrees Fahrenheit. In addition, the area is filled with wild water rapids, spa pool, solaria and pools for children playing, wave pool, water slides in the midst of luxuriant tropical trees and other plants. The Sherwood Forest village was the first of the Center Parcs villages opened in July 1987; it can accommodate over 4,200 guests per break on a 400 acre facility (Center Parcs, 2012). It also has a range of leisure, outdoor and indoor facilities. The villages offer luxurious but relaxed atmosphere and holidays over short breaks: weekends and midweek breaks all year round as well as increased stays during normal periods of visiting. This strategy has been successful in that each village records occupancy figures of above 90% and repeated bookings in a year that rise above 60% (Center Parcs, 2012). Strategic Business Units at Center Parcs These are the organizational units/villages developed by Center Parcs Ltd. and function independently but under one corporation, Center Parcs. Center Parcs Ltd had four villages, namely Sherwood Forest, Elveden Forest Brandon in Suffolk, Oasis Whinfell Forest Penrith Cumbria and Longleat Forest in Warminster, Wilshire (Center Parcs, 2012). Sherwood Forest, Nottinghamshire This village boosts a conference centre, the Venue, which has a variety of modern and comfortable air-conditioned rooms of varying sizes. Delegates enjoy this village due to its ideal atmosphere in a peaceful environment. In addition, Center Parcs (2012) reveals that the village has a wide range of leisure activities as well as the Aqua Sana spa to ensure a relaxed mind after meetings. The Venue has rooms that can accommodate up to a maximum of 600 guests while other rooms like at the Major Oak can accommodate 300 guests (Center Parcs, 2012). Other rooms are available at various points at the Sherwood Forest village. Whinfell Forest, Cumbria This village is located on the rim of Lake District that boosts wildlife and is home to few colonies of Red Squirrels still surviving in the UK. This village is the best in providing activities involving energetic building of teams, informal meetings or relaxing retreats. The village’s Green Room can accommodate a maximum of 350 guests (Center Parcs, 2012). Elveden Forest, Suffolk Similar to Sherwood Forest village, this village too has the Venue - a purpose built conference room with a variety of modern and comfortable air-conditioned rooms of varying sizes. Delegates enjoy this village due to its environment. Anglia 1, 2, 3 accommodates a maximum of 450 guests while the least, 8, can be accommodated at Wolsey. Longleat Forest, Wiltshire Longleat Forest is home to the Venue – a conference centre purposefully built for meetings of delegates who come here due to peaceful setting and an environment that enables them to prepare constructively for their meetings and other activities. In addition, the village has a variety of modern rooms well equipped with air conditioners and of varying sizes. The wide variety of leisure activities, including the ward winning spa, Aqua Sana, ensures that the delegates are well refreshed and relaxed before and after their meetings. The Venue can accommodate a ...Show more


SWOT Presentation: Center Parcs UK (LTD) Center Parcs UK (Ltd) offers accommodation of the highest quality in villas, lodges and apartments that are fully equipped (Center Parcs, 2012). These facilities are village-based and are located in forests and around streams each with a private deck…
Author : sydney25
SWOT Presentation essay example
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