Critically discuss the ethical implications from marketing cigarettes to young people in African countries

Critically discuss the ethical implications from marketing cigarettes to young people in African countries Essay example
Masters
Essay
Marketing
Pages 8 (2008 words)
Download 0
THE ETHICAL IMPLICATIONS FROM MARKETING CIGARETTES TO YOUNG PEOPLE IN AFRICAN COUNTRIES By Name Course Tutor’s Name Institution Date Table of Contents Table of Contents 2 The Ethical Implications from Marketing Cigarettes to Young People in African Countries Introduction Marketers have often been critiqued for using selective marketing strategies aimed at targeting a vulnerable group…

Introduction

Cigarette related harms have raised global concerns over the recent past. Although cigarette smoking and addiction have reduced in some parts of the word, the problem remains rampant in developing world such as in Africa. Majority of people in developed countries are informed on the negative health effects of addictive smoking cigarettes. Additionally, governments in most developed countries have enacted laws to prohibit marketing strategies that may result in sale of cigarettes to young people particularly children. However, most third world countries such as in Africa have no laws to prevent sale of cigarettes to young people. Cigarettes products generate a lot of revenue and third world countries often allow reckless importation and marketing of cigarettes. In most third world countries, the importation as well as market of cigarettes is legal and there are no laws prohibiting sale of cigarettes to young people. This raises the ethical question regarding sale of products such as cigarettes, which cause health problems, addiction, and death. This paper will critically discuss the ethical implications from marketing cigarettes to young people in African countries. Background In recent years there have been considerable concerns concerning marketing of products considered harmful to humans. ...
Download paper
Not exactly what you need?

Related papers

Call for a Blanket Ban on the Sale and Marketing of Cigarettes in the US
People in the developed world and especially in the United States of America today approach the concept of health with an enhanced dedication and commitment. The food habits, lifestyles orientations and nutritional preferences are indeed altering in consonance with the guidelines and information available regarding health and healthcare. People today well understand that choosing a healthy…
Ethical issue in Marketing related to Advertising
Moreover, advertising must be done in such a way that it balances between profitability, social and environmental responsibility; a firm should make profits, but should not harm the community in which it operates and should not degrade the environment. Though there are many underlying factors, any firm that manages the balance between self, society and environment can be said to adhere to ethics…
Marlboro Cigarettes
Since the company was able to successfully establish a strong cigarette brand, a lot of cigarette smokers are patronizing the brand regardless of gender, race, social status, and nationality (Philip Morris USA, 2012). Despite the serious economic slow growth in the United States, smokers continue to purchase Marlboro cigarettes in exchange for a premium price (Waldemer, 2012). In line with this,…
Critically discuss the following topic in the context of Strategic Marketing: Marketing in the digital era: Do marketers need to
Employing effective marketing mix, competitive positioning and a wider media strategy are vital. Marketers can think and utilise these strategies in achieving successful business performance. The researcher analysed the way marketers can employ a marketing strategy that meets the expectations of customers. The marketing strategy can also provide marketers various advantages including increased…
analysis of case 4-6 ( making socially responsible and ethical marketing decision: selling tobacco to third world countries)
Consequently, it provides a discussion of the dilemmas presented by the advertisement of cigarette in third world countries. Government involvement on issues ascribed to production and consumption are also discussed as one of the main points of the article. The article also provides comprehensive discussions regarding the efforts the efforts that have been put in place by various bodies to…
Making Socially Responsible and Ethical Marketing Decisions: Selling Tobacco to Third World Countries.
This has effectively increased awareness among the people of the country about the harmful effects of smoking and eventually caused a decline in sales of cigarettes. The tobacco producing companies based in the US are therefore turning to other sources of demand for their products. They operate with profit motive and so they need to maintain sales in order to remain profitable in the long run. The…
Identify and discuss the various exit strategies that investors may use and the implications for commercialization
In most of the cases, these kinds of investors would look for an investment opportunity for shorter terms like 3-7 years. The Angel investors are also another category who would want a high return from their investments but they might stick to their investments for longer periods of time. However, both of these categories would look for exit strategies that they may have in front of them. Initial…