CASE ANALYSIS - Essay Example

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CASE ANALYSIS

There are four fundamental issues that should be taken into consideration when making decisions that affects the society. These issues include; individuals, economy, business as well as the society. However, owing to the high rate of decreasing cigarette consumption most industries especially, cigarette producing companies have take unethical measures and decisions making processes that do not take into consideration the four fundamental issues.
The article indicates that, cigarette producing countries have stepped up their modus operandi and have managed to modify the decisions made by governments and journalists to create awareness among the public on the negative effects of smoking. These companies have gone to an extent of bribing journalists in most African nations to avoid publishing information that may reduce the rate of cigarette consumption in Africa.
Ethical and Social Responsibility of Cigarette Advertisement in Third World Countries
Most cigarette manufacturing companies such as British American Tobacco, with large shares in the Third World Countries have taken improved measures to promote effective marketing of their cigarette products. The advertisements have taken a direction whereby; health issues ascribed to smoking have been neglected as the companies are striving to make the public informed of the benefits of smoking.
The use of elegant persons, properly dressed men and women to advertize cigarette have shifted the minds of most people especially in the developing nations from the consequences associated with smoking. ...
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The article “CASE ANALYSIS” is based on the concept of applying ethics and social responsibility in marketing of tobacco products in developing countries. It begins by providing a summarized advantage of the use of strategic decision making in various companies…

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