With the unique nature of this product design, there is the further recognition that Glass Infinity must develop a strong e-marketing business plan. The following constitutes a strategic e-marketing plan to increase online sales, social media awareness, and online advertising reach. The first part of the advertising strategy aimed to increase the product’s social media awareness. While social media are often recognized as constituting a phenomenon for youth culture, research has demonstrated that adults increasingly engage in social networking Lennon & Curran (2012). Lennon & Curran (2012) examined social network users among individuals over 50. This research revealed that these individuals primarily engage in social media as a means of enjoyment. This is contrasted with younger audiences who more fully implement the functional characteristics of these platforms. Today’s most prominent social networking platforms are Facebook and Google’s own Google Plus. ...Show more
E-marketing Business Plan for Glass Infinity Glass Infinity is the corporate brand name of Google’s long-time development program Project Glass. This program resulted in the development of interactive eye-wear technology. This technology is now fully integrated and functional with the modern world…
In order to make a quick market coverage and reach the online, the company will use E-marketing as its main marketing strategy. 2.0 Executive summary The purpose of this E-marketing business plan is to outline the E-marketing objectives, the target and segmentation of the brand to be launched, the product, its pricing, purchase processes, delivery and promotions.
usiness these days and it has eased ample activities for the business. Now, every business can do every activity with few clicks and they just need to remain well-informed about the technological advancements that are happening these days. The organisations must design their business objectives and strategies in a way that take advantage of amenities provided by Internet (Smith and Chaffey, 2005).
World Wide Web in the next Five Years World Wide Web or internet is found to have been growing at an exponential rate over the past many years. Most of the business processes conducted by different organisations all over the world are making use of internet in various forms.
Based on this finding, the recommended strategies for Fish Field are revamp of website, placing ad banners, creating Facebook page, creating company discussion forums, introducing newsletters, search engine optimization and discounts based on the customer category.
Electronic marketing or e-marketing means making use of digital technologies to help sell your goods, products or services to the customers. These technologies are an important addition to traditional marketing techniques no matter what the size of your company or your business model is.
Therefore, the basic content and services offered by different e-businesses is becoming more alike and they need to brand their products.
Due to the change in the technologies, the e-businesses will soon reach to a decline stage of their product life cycle and therefore the e-businesses need to brand themselves.
e are not recycled they will probably find their way into the oceans, rivers and seas of the world and would end up harming the sea life and even human life would be endangered. Also, the more the waste, the more the energy and resources would be wasted over just disposing the waste off, which would eventually harm the environment in turn as well and there would be no end-result of putting in so much of effort except just getting rid of the waste; however, if the same waste could be recycled and reused, it would give double benefits, i.e.
This paper will examine the efforts of the League with their online presence and the association which is a part of the new initiatives for the League. This consists of changing the performance levels with the
This essay will allow the readers to understand the business of the company ‘TOP Shelf Marketing’, which is a marketing company. Company description will make it easier for the readers to relate to the E-business plan and comprehend the important strategies and plan. The marketing plan will outline important marketing and promotion strategies.