The strategy of Verizon in increasing their business process and evolving new technologies in their business. Verizon is the service provider of broadband wireless communication service to its users. They want to meet the global need and establish new technologies and meet the customer requirement. The primary goal of the company is to reach the top in the market and take the leading position. A SWOT analysis is done on Verizon to identify the objectives of the company. Verizon is transforming its business process and aligning the different segment of its business process with their new strategy. The primary strategy of Verizon is to move to the wireless platform and make their infrastructure capable of giving the internet and wireless service to the cars and automobiles (About Verizon,2016). Verizon is innovating new technologies that would help the company to take a lead position in the future. It has identified that the wireless technology in the next evolution and thus it has quickly jumped into the wireless platform for further development. According to the strategy, they are working on new technologies that can implement and as a result, more than 98% of the US 4G network covered by Verizon (Greenwald,2013). They use the optical fiber cables for faster transmission instead of traditional copper wires.
Verizon is a multinational corporation and had the highest value in the market as a largest broadband telecommunication company. It is chosen for discussion in the report because it identified as a global brand and there is more information available about the enterprise…
Porter Five forces can clearly help to analyze the company as to what pressure the company is facing and how it can change its strategy. Ease of Entry: In the financial industry it is clearly seen that many companies exist but here again JPMorgan Chase is dominating only because of the programs that it provides.
The reasons for this may lie in the words of the Patrick Pearlman, of the West Virginia utilities commission, “wireless has mostly been mostly left to the Wild West of deregulation and nonenforcement". (1). This situation provides Verizon Wireless with an opportunity to enhance its competitive edge through improved customer service.
To begin with, Verizon wireless is one of the world’s largest communication companies and has been competing to be the best in the market. In striving to achieve this goal, Verizon wireless has tailored an Organizational culture that helps them adopt and maintain ethical employee behavior.
In fact, Verizon is a major vendor to governments and several multinational corporations and offers products in both the retail and wholesale domains. The company offers several products that are primarily segmented into Wireless and Wire-line services (Winer, 2011).
In Verizon, promotion appears in many dimensions and can be achieved using internet, direct marketing, public relations or advertisements. Internet advertising has caused great success in the world of marketing too. Promotion has been heightened in the company by choosing unique prepositions in the selling strategy.
Telephone services in the United States are characterized by a healthy competition between four national operators namely AT&T, T-Mobile, Verizon, and Sprint. Each communication company offers tailored services to their subscribers in accordance to their mission and vision.
After analyzing the SWOT and the financial position of Verizon, it can be affirmed that Verizon is quite able to develop its business as compared to others by delivering quality services to the customers. Although factors like increased level of business market competition and wider use of advanced technologies act as barriers for the company, it can address this critical situation through adopting along with executing certain effective strategies or plans.
Gupta, Vipin; Gollakota, Kamala; and Srinivasan, R. (2005, p. 56) gave the difference of FLS by saying that the goal for the FLS is to make each part of the organization effective in fulfilling functions. Without CLS, resources
The need to make this change was a result of the institution’s resolve to restore a positive image to its customers and other people (Elliott).
As earlier mentioned, Bank of America had carried out a review on the company’s advertisement agencies that necessitated the consideration of its advertisement account.
The code of conducts will be analyzed based on performance, integrity and external factors. The aim will be deployed models that enhance performance and counter the challenges within the business environment. A successful business is one that is guided by ethics and uses
6 pages (1500 words)Research Paper
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