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Marketing strategies are the steps taken by a certain company/business to beat fellow competitors in terms of customers turn out hence increased returns. It can also be described as the optimal utilization of a business or company resources to be top of fellow competitors and increase the sales.
Although they seem to be of no value, they really attract and maintain clients. Compass Company provides food nutrition lessons or advertises to their esteem customers. This is like a bonus but it really helps to attract and maintain clients with nutrition problems like the obese and diabetics among others. Sedoxe provides business solutions to the online communities as a bonus to their services. This compels majority of people or companies to regularly visit Sedoxe company’s blogs or websites and in the process they learn about the company. Inseparability is the fact that a certain demand can never do with a specific product or services. Both the companies supply food which forms basic needs of human. This keep the companies running on a daily basis since people require food to live. Variability is the essence of providing more than one service or products to the clients. The companies offer catering and business consultancy services to clients, regionally and globally through internet among other platforms. Perish ability is the ability of the companies to maintain their daily delivery schedule of products with short life span. They have inbuilt cooling systems in their delivery tracks to keep the food fresh till it reach the clients’ destinations (Brown, 2010). Finally, the companies have no specific ownership of the business, what they do is to attract several associates to operate under the common brand name. ...
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