We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Nobody downloaded yet

Social media and its usage for marketing and advertisements - Research Paper Example

Comments (0) Cite this document
Summary
This paper presents a detailed analysis of social media with respect to its usage for marketing and advertisements. The basic purpose of this research is to show how social media can be used by the business organizations for marketing purposes…
Download paper
GRAB THE BEST PAPER
Social media and its usage for marketing and advertisements
Read TextPreview

Extract of sample
Social media and its usage for marketing and advertisements

This research will begin with the statement that in this information technology-based era every business is trying to enhance its services and products over its competitors. In this case, online support is considered to be a crucial factor in any advertising policy and arrangement. Additionally, companies and industries initiated promotion and publicity operations focused on people with the help of written sources and audio/video channels. However, this policy is expensive and its efficacy is hard to determine. On the other hand, it is generally not obvious that how broadcast marketing will play a major role in the latest information financial condition that allows for exceptionally cooperative and focused interactions. Thus, in this customer-oriented financial system, companies are trying to discover additional money-making methods to promote their business services and products-line, access existing clients, and make new users/clients across the business boundaries. Business people sometimes talk about the Return on Investment (ROI) in Social Networking. In fact, it sounds great, but what does it mean to the business people? How does it actually help them grow their business? The simple answer to these questions is that businesses could be successful through Social Networking. However, normally, social networking is a process that helps organizations establish the relationship and then continue and maintain them by means of customary practices such as telephone, e-mail, and face-to-face meetings....
Thus, if a company builds identity on the social networking site, it will allow drawing people who share their viewpoints and want to work with you (Tubb, 2011). At the present, the social networking websites have become a family name. Despite the fact that, it is someone’s confidential or professional life, they are in fact wonderful process for communicating with friends, colleagues, and making new relationships online (Sedycias, 2009). Since, a social networking web site is a web site where people are able to develop an online profile; and they mention their interests in profile, as well as they can insert links to other profiles. Typically, the users of social networking sites are able to dispense personal information, encompassing photographs, blog entries and videos. MySpace is an example of social networks, which is very popular in the same way with individuals and with music groups, who are able to market their tour dates, and transfer their songs on their profile pages (Hawkins, 2009). A social networking site is a very helpful and functional way to keep in contact with a large number of people (friends, colleagues, relatives, etc). Since, if someone has some news which he/she needs or wishes to distribute to others, then he/she can insert it on his/her personal bulletin board and it will be transferred or distributed to the people to whom he wants to share. Thus, the social networking sites can play a significant function for meeting with new people, whether on a business or friendship (Hawkins, 2009). Phillips & Phillips (1998) define the social network as a set of organizations, businesses, individuals, or other social entities ... Read More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Social media and its usage for marketing and advertisements Research Paper”, n.d.)
Retrieved from https://studentshare.net/marketing/93521-social-media-marketing
(Social Media and Its Usage for Marketing and Advertisements Research Paper)
https://studentshare.net/marketing/93521-social-media-marketing.
“Social Media and Its Usage for Marketing and Advertisements Research Paper”, n.d. https://studentshare.net/marketing/93521-social-media-marketing.
  • Cited: 0 times
Comments (0)
Click to create a comment
CHECK THESE SAMPLES - THEY ALSO FIT YOUR TOPIC
Media, marketing and advertisment
With the changing media and the ever emerging options, media plays a crucial role when making marketing and advertisement decisions. Technological advancement has necessitated changes in media technology. Marketing scholars have thus been deliberating on the need to understand the morphological advancement in media.
8 Pages(2000 words)Research Paper
New forms of advertising in digital age and social media. Fashion Blogs: A viable tool for marketing fashion brands
These blogs have become more of a marketing tool giving a platform to reach to the audience that they are unable to communicate with through traditional forms of advertising. The beauty of fashion blogs mostly lies in the honesty with which the bloggers review the products.
15 Pages(3750 words)Research Paper
How can a BMW franchise create Customer Engagement through Social Media
From this research it is clear that BMW has already been making good use of the social media sites. However, in order to increase the customers’ engagement with the brand, the company needs to keep making new social media strategies. It can hire a social media expert who will be responsible to handle the day-to-day affairs of the company.
14 Pages(3500 words)Research Paper
Media of The Plastic Surgery Institute Of Miami
The surgery institute sets concrete, measurable and achievable goals. Its management engages with their fans through the social media by giving their clients reasons to talk about their surgery services and encouraging other new customers to visit the institute.
3 Pages(750 words)Research Paper
Social Media Marketing
Social media marketing refers to the concept of gaining traffic and attention through launching and running promotional campaigns, through identifying and engaging with influencers and interested parties through social media.
4 Pages(1000 words)Research Paper
Social Media
These internet-based applications allow a large group of internet users to exchange-user-generated information using social media networks such as Facebook, Twitter, Emails, Skype, and many others (Gupta, Brooks & Vines, 2013). Furthermore, social media involves the use of web-based and mobile technologies to build highly interactive applications whereby users can share, create, discuss, and amend user-generated contents.
10 Pages(2500 words)Research Paper
IT: Social Media applied to business
The whole concept of business and communication has been changed a lot because of computers. In fact communication is the blood of business which flows across the business similar to the blood circulation
18 Pages(4500 words)Research Paper
Social media in marketing
nventive technologies such as internet, communication devices, computers, electronic devices and many others entirely changed the life style and characteristics of a human being. Internet is that invention that opened the world of E-commerce, online learning as well as online
12 Pages(3000 words)Research Paper
Social media marketing
However, designing effective social media promotional strategy that is effective of achieving clear brand awareness has been a challenge to many
5 Pages(1250 words)Research Paper
Smartphone and Social Media Usage in the Healthcare Profession
According to the report blogs, chat-sites, forums, photo and video sharing sites are avenues; individuals can now broadcast their social lives over the internet. Despite it exciting nature, social media poses a risk given that instantaneous posting allows little time for content analysis. This can create workplace conflicts as well as act as substantiation in court.
7 Pages(1750 words)Research Paper
Let us find you another Research Paper on topic Social media and its usage for marketing and advertisements for FREE!
Contact us:
+16312120006
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us