We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Nobody downloaded yet

Enviromental Factors - Essay Example

Comments (0) Cite this document
Marketing Decisions Table of Contents Table of Contents 2 Marketing Decisions, Demographics & Culture Diversity 3 Environmental, Social Responsibility, Ethics, Legal Obligation & Marketing Decisions 4 Politics, Foreign Corrupt Practices Act & Market Decision Making 6 Technology & Marketing decisions 6 Globalization, Marketing Decisions & Trade Policy Globalization has had a significant impact on the international markets…
Download paper
Enviromental Factors
Read TextPreview

Extract of sample
Enviromental Factors

Most of the countries have relaxed their trade policies and removed the trade barriers (SmallBiz Connect, 2013). This has resulted in the establishment of various free trade agreements among different countries and led to the creation of the World Trade Organization (WTO) and GATT (General Agreement on Tariff and Trade). GATT is a worldwide agreement and helps in facilitating free trade between the member countries by restricting the trade barriers like import duties, subsidies and tariff protection (Barrett, Donaldson, Kiwiets, & Pearson, 2009). The main objective of WTO would be to implement these policies and agreement. Implementation of these policies has led to the betterment of the consumers and allows the price of the commodities to be set as per the actual supply and demand. Free trade practices are essential for the developing economies as it helps in production of commodities at a lower cost than the developed countries and the revenue generated from the exports permits their economy to grow rapidly (SmallBiz Connect, 2013).The developed economy can have access to technical expertise and technology from the developed countries which help in improving their production process (SmallBiz Connect, 2013). ...
Marketing decisions are deeply influenced by the global cultural flows between the countries. These cultural flows are managed by the media organizations and use the latest technologies to shape the community and the consumers (Ardalan, 2009). However, cultural flow is not associated with a singular type of organization and has deep influence on all types of organizations. The culture influences the consumer purchasing behaviour deeply. Apart from values, languages, beliefs the purchasing behaviour is also influenced by the subculture, demographic characteristics, geographic locations, ethnic and national background. Marketing decisions like advertising and promotions have to be in parallel with cultural values and beliefs of a particular region. The advertisements and the promotion have to be designed as per the cultural appeal of the consumers. As per a survey conducted by Stanford University, Welch grape juice can reduce the risk of heart disease however the advertisement with the preventive messages appealed only to the Asian Americans and not to the Americans (Stanford Business, 2013). Thus it is essential for the marketers to have a thorough cultural knowledge for product design, packaging and advertisements. In order to understand the market demand and supply the marketer needs to understand the market demographics to perform market segmentation. Market demographics include the age, occupation, sex, marital status etc (Lamb, Hair& McDaniel, 2011). Through the market demographics the marketer can understand the needs and wants of various segments of population. The derived data is used to develop an exquisite product design (Lamb, Hair& McDaniel, 2011). Environmental, Social Responsibility, ... Read More
Cite this document
  • APA
  • MLA
(“Enviromental Factors Essay Example | Topics and Well Written Essays - 1250 words”, n.d.)
Retrieved from https://studentshare.net/marketing/96037-enviromental-factors
(Enviromental Factors Essay Example | Topics and Well Written Essays - 1250 Words)
“Enviromental Factors Essay Example | Topics and Well Written Essays - 1250 Words”, n.d. https://studentshare.net/marketing/96037-enviromental-factors.
  • Cited: 0 times
Comments (0)
Click to create a comment
Enviromental concerns of overpopulation
Human procreation has been very important in propagation of the human race. Through it, people have been able to pass on various talents to future generation, which has continuously been modified according to the needs of a time. Technological advancement has been essential in improving human life styles.
4 Pages(1000 words)Essay
Essay - Analysis of the external environment and issues that will impact on HRM
In this regard, the impact of external environment is one of the major influencing factors for the modern business organizations to successfully accomplish their business goals. It significantly influences the overall management along with the operational functions of the organizations as well.
8 Pages(2000 words)Essay
Enviromental Factors Paper
arketing, the example of Mazda can be used since it is certainly a global company and has established itself across the world as a player in the automobile industry (Baki et. al, 2004). However, the position it enjoys has to be maintained with effective marketing and strategy
2 Pages(500 words)Essay
Enviromental problems in Haiti
Several forums were held on the environmental problems in Haiti. The particular attention to the problem appeared since Haiti began to suffer from powerful rainstorms. Those storms led to massive deaths and devastation. For
11 Pages(2750 words)Essay
Enviromental Science
Ecological niche relates the effects that the environment has on species and the effects the species has on environment. It describes how an organism responds to the distribution of resources and
1 Pages(250 words)Essay
Enviromental health
population, more specifically over-population of the earth, provides a number of imaginary fatalistic and cynical scenarios to illustrate the state of the earth, its governments and its doom; his answer to population control is death rather than control of birth, death by self
2 Pages(500 words)Essay
Enviromental science
Attenborough is widely known as “a national treasure” in Britain; in 2002 he was named among the 100 greatest Britons. in this documentary David Attenborough has addressed to the major
2 Pages(500 words)Essay
Enviromental science homework
Sustainability is the capability of being sustained or provided for. When people cut trees, they should replant at least twice as much or more so that future generations can have something to use. Economic- How are local, national, and
1 Pages(250 words)Essay
Enviromental Problem
Humans have put their lives first not forgetting that they dwell in the same environs, which they are polluting (Egan, 2003). Various companies such as Growing Power, Green for All, Smart Growth and Community Supported Agriculture among others have been
2 Pages(500 words)Essay
It is possible to determine three important factors, which determine information technologies competitive value. These factors are applicable for all the industries. The first essential factor is the ability of information technologies to change the structure of the
1 Pages(250 words)Essay
Let us find you another Essay on topic Enviromental Factors for FREE!
Contact us:
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us