StudentShare solutions
Triangle menu
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Coursework 2 Report - Dissertation Example

Nobody downloaded yet
This social media suit has certain tools which will assist them to enhance the Facebook pages, and it will also permit L’Oreal to evaluate the transactions of the salons who have taken the distributorship of L’Oreal. These salons can also launch dynamic videos on their Facebook page, register appointments, bookings, and information sharing on behalf of the company (Thomson “Is B2B Social Media Marketing behind B2C"). The company also supplied their distributors and suppliers with various educational resources to enhance their social marketing strategy, and as a token of motivation each distributors were also given an advertisement credit of $25. The company received strong response from around 21 million supply points around the world (“L’Oreal, Salon Campaign by Buddy Media"). They were also successful in reaching out to more than 6000 salons and approximately 1.7 million clients (“B2B and B2C Brands Discovered the Value of Social Media marketing in 2012"). Social Media Networking for B2C Segment L’Oreal is even more active on social media for its B2C segment because this is for attracting the retail customers. The social media marketing vice president of L’Oreal said in an interview that L’Oreal is a big company, with different product lines, so social media chosen for every product line is based on the nature of the product and target customers. In terms of social media resources, L’Oreal experiments with various channels such as Instagram, Pinterest and even Tumblr. However, the major channel for social media marketing is still Facebook and Twitter obviously because of its huge user base. Facebook is a partner with L’Oreal for its social media marketing. Twitter is however, still a guide of innovation, and brands like Maybelline are being promoted on Twitter. Georges Edouard Dias, the vice president of the digital business at L’Oreal, said in his interview in “Marketing Week”, that in order to understand the needs and requirements of the customers, the company should have to reach out to their target customers through various means of communication (Handley “Q&A: Georges-Edouard Dias, L'Oreal”). He said that they get approximately 250,000 posts for their brands every day. The company also uses social media for cross selling in various countries like China. Beauty has been always regarded as a component of social conversation. YouTube plays a significant part in this context, where women get to see how the products are used or put on. The video content is being optimized regularly for this purpose. The company has also segregated the video division, which concentrates on social media marketing videos on YouTube (Edwards “L'Oreal Social Media Chief Rachel Weiss Tells Us Why She's Bored of Pinterest”). Work Cited “B2B and B2C Brands Discovered the Value of Social Media Marketing in 2012." Brafton Editorial. Brafton, Incorporated, 28 Dec 2012 Web. 5 June 2013. “L’Oreal, Salon Campaign by Buddy Media" International Advertising Bureau UK. International Advertising Bureau, 23 Aug 2012. Web. 5 June 2013. Edwards, Jim. “L'Oreal Social M ...Show more
Cite this document
  • APA
  • MLA
(“Coursework 2 Report Dissertation Example | Topics and Well Written Essays - 1000 words”, n.d.)
Retrieved from
(Coursework 2 Report Dissertation Example | Topics and Well Written Essays - 1000 Words)
“Coursework 2 Report Dissertation Example | Topics and Well Written Essays - 1000 Words”, n.d.
  • Cited: 0 times


Coursework 2 Report Project description Table of Contents Report 1 3 Social Media Networking for B2B Segment 3 Social Media Networking for B2C Segment 3 Work Cited 5 Report 2 6 Advice on How to Develop a Mobile Application 6 Factors to be considered for developing a Mobile Application 6 Benefits and Limitations of Mobile Application 7 Work Cited 9 Report 1 In report 1, the discussion would be on L’Oreal’s way of utilizing social media marketing for Business to Business (B2B), which targets the sellers, distributors, or salons, and Business to Customer (B2C) segment, which targets the end users or retail customers…
Coursework 2 Report
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the dissertation on your topic
"Coursework 2 Report"
with a personal 20% discount.
Grab the best paper

Check these samples - they also fit your topic

Government 2
This means that they are in a position to perform any changes within the commission or the panel. This is because, hey are the ones in the commission and they understand most what changes should be made. Redirecting is a major process that needs advance planning by those who know what is entailed in their commissions.
2 pages (500 words) Dissertation
Government 2
If this privilege is eliminated, our state could be at risk. A lot of information not supposed to be made public can be demanded if this privilege is eliminated. Our national security will become unsafe. The second reason why executive privilege is exercised is to make sure that the communication between the president and his advisers from the executive branch will be safeguarded.
2 pages (500 words) Dissertation
Government 2
Yes, the rules are there to help provide a system of checks and balances by which there is equal representation and equal authority in both parts of the government. The filibuster in the senate can be used and misused, as it is a great tool of power by which a person can stall a decision within the senate.
2 pages (500 words) Dissertation
Government 2
Every rule stated in the Constitution has its own definition, implementation and punishment to those who violate it. Due process is applied to everyone without the discrimination of race, colour, tradition or religion. The Congress is the branch of a government that makes the law.
2 pages (500 words) Dissertation
Government 2
The lifetime appointments of members of the judiciary are necessary so that they will not be swayed by partisan politics during national election campaigns. This is considered prudent and wise so that a judicial member will not be influenced by the appointment power of the president.
2 pages (500 words) Dissertation
Business Report
However, it is clear that the connection between the economic growth and growth in tourism industry is not easy to define. This linkage generally depends on the employment opportunities in tourism industry and also in other industries that depend on tourism.
8 pages (2000 words) Dissertation
Coursework 1 Report
..8 Works Cited……………………………………………………………………………………...10 Introduction The internet based activities of the departmental stores have changed the behaviour of customers over the years due to the facilities of the advanced software, technologies and web-based solution employed by the department stores.
8 pages (2000 words) Dissertation
Methodology Chapter (2)
Sildenafil was used at a concentration of 0.5µg/ml in order to compare well with the plasma concentrations in the male mice. The development process of the embryos was examined by assessing its rate and the cell number of the blastocysts after four days.
6 pages (1500 words) Dissertation
Specification and Design Report 2
The people who are expected to use this VoIP service are the nurses who respond to emergencies, fire fighters, the police and the victims of the emergencies. The sponsors of this project who are an emergency response unit found out that they almost always reached the scene of the emergencies being late, and when they arrived there, they had to wait to in order for other stakeholders to arrive.
3 pages (750 words) Dissertation
Consultancy Report
The report deals with the problem identification and recommending potential approaches to resolve the problem and exploit the opportunity. The analysis depicted a high level of understanding of the business and the business management activities of Al Athnian Company LLC.
30 pages (7500 words) Dissertation
Comments (0)
Click to create a comment
Let us find you another Dissertation on topic Coursework 2 Report for FREE!
Contact us:
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us