Socio-cultural Influences on Consumption – Japan

Socio-cultural Influences on Consumption – Japan Speech or Presentation example
High school
Speech or Presentation
Marketing
Pages 3 (753 words)
Download 0
This paper is about Japan's consumption. Japanese are famous for their eye for detail and attention to the quality of services provided to the consumers. They look out for the product quality, the technology behind the product, brand and manufacturing country before buying it. …

Introduction

Shintoism and Buddhism are the major religions in Japan. Some people practice both, as the religions complement each other in many ways. Coming to the language, Japanese is official and widely used, even in case of business communication. Interpreters do the translation in case of language-handicap experienced with overseas business clientele. They expect their language to be valued, even while using it for business, promotional or packaging purposes. People are respected by age and the ancestors are worshipped in Japan. Extended families consisting of uncles, aunts and grandparents were of common occurrence until recent years, when the hike in real estate prices made nuclear families more feasible. However, all the relatives meet up during festivals. Thus, the consumption pattern of the consumers have changed based on the variations in the family structure.
...
Download paper
Not exactly what you need?

Related papers

Global Marketing Final Project on Pantaloons LTD - India's largest fashion retailer
ons 22 iii.Message and Media 23 iv.Sales Promotion Decisions 23 v.Personal Selling and the Sales Force 23 d.Pricing Strategies 24 i.Objectives 24 ii.Determinants of Foreign Pricing 24 iii.Setting the Pricing Policy 24 iv.Foreign Exchange Influence 24 10. Marketing Plan 25 a. Business Plan 25 b. Implementation 25 i.Action Plan 25 ii.Organization 26 iii.Control 26 References 26 Bibliography 28 1.…
Managing Change Project Feasibility Study
Despite having a remarkable growth, there is a need to evaluate alternative fuel vehicles or more hybrid vehicles that align with consumer interests for the company to set the pace in the competitive world and dominate a position in the market place. Currently, gasoline prices have been so high thus affecting the Company’s earnings. Following this, hybrid vehicles are a significant approach to…
Business Analysis Project
The company headquarters are at Irving in Texas and employs about 80,000 people (mbaknol.com, 2012). Exxon Mobil has been marked with a higher market value than any other publicly-traded company in the world. History: Exxon Mobil Corporation is a merger of Exxon and Mobil, two great oil industry titans in the past century. The historic background of these two companies is a notable one and heads…
Global Marketing Strategy. Project Shakti.
Still, it is undeniable that unless a business is a monopolist, it will have to face competition in the market. As a result, a market will always consist of many business organizations competing for the same customers and the same profit making opportunities. Therefore, it is the duty of the management of the organization to device strategies and mechanisms that it can use to be ahead of its…
Business Policy Development and Implementation, Portfolio Project - Team Baldwin - CAPSIM Company Evaluation
With time when the monopoly market was split with the appearance of new entrants, the increased cost of manufacture of sensors could not be passed on to its customers. This led to the importance of managing its business performance in terms of delivering quality products at competitive price which could be seen from its four rounds of operation year over year (Reuvid, 2012). Comparison of 4 rounds…
global virtual sales team
They are functioning to better comprehend the competencies that defines their global leadership strengths. Another challenge lies in the numerous strategies they are implementing. They are unsure which strategy would lead to successful outcomes in attempts to form global teams. Thus, it is a trial and error practice (Virtual teams, 2). The final challenge revolves around the issue of getting those…
CEO Project
Prior to his arrival in Home Depot, Mr. Ackerman had served as President and Chief Executive Officer of BellSouth Corporation for nine years tenure ranging from 1997 to 2006. Notably, he had occupied the position as Chairman of its board of directors from 1998 to 2006 and as Vice Chairman and Chief Operating Officer from 1995 to 1997. During his tenure, Mr. Ackerman has acquired wide-ranging…